I love how Loma shampoo tones my brassy blonde hair beautifully.
I'm thrilled that Loma shampoo transforms my brassy blonde hair into a soft, beautiful color that I love every day.
This is a review from Amazon.com about product:
Loma Hair Care Violet Shampoo Violet Conditioner Duo, 12 Fl Oz , 2 Count (Pack of 1)
I love this Loma shampoo and conditioner. It gives my brassy blonde hair a toned-down beautiful softer color. I love Loma!
Shampoo Basics & Tips
What is Brassy Hair?
Brassy hair refers to unwanted yellow or orange tones that develop in blonde or lightened hair, often due to fading pigments, environmental exposure, or mineral buildup. It can make hair look dull and unnatural, which is why many people seek products to neutralize these tones.
Why Does Blonde Hair Turn Brassy?
Blonde hair is prone to brassiness because it lacks underlying pigments that counteract warm tones. Factors like sun exposure, chlorine in swimming pools, hard water minerals, and the natural oxidation of hair dye can accelerate this process. Over time, the hair's cuticle wears down, allowing yellow and orange hues to become more visible.
How Toning Shampoos Work
Toning shampoos, such as Loma, use color theory to neutralize brassiness. They contain purple or blue pigments—purple cancels out yellow tones, while blue counteracts orange. When applied, these shampoos deposit temporary color that balances out warm undertones, resulting in a cooler, softer hair color without permanent dye.
Benefits of Shampoo and Conditioner for Hair Care
Shampoo cleanses the scalp and hair by removing dirt, oil, and product buildup, while conditioner moisturizes and seals the hair cuticle to prevent damage. Using a specialized toning shampoo like Loma can enhance color retention, reduce frizz, and improve manageability, leading to healthier-looking hair with regular use.
Tips for Maintaining Blonde Hair Color
To keep blonde hair vibrant and brass-free, use sulfate-free and color-safe products, wash with cool water to prevent fading, and limit exposure to UV rays by wearing hats or using UV-protectant sprays. Incorporate deep conditioning treatments weekly and use toning shampoos 1-2 times per week to maintain optimal results without over-drying.
Common Hair Care Questions Answered
Many people ask how often to use toning shampoo—overuse can lead to overly ashy or purple hair, so follow product instructions carefully. Other concerns include dealing with dry hair; always follow with a conditioner to maintain moisture balance. For persistent brassiness, consult a professional stylist for personalized advice or treatments like glosses.
After 5 years, I trust this shampoo for gentle color retention, lasting softness, and revitalizing fragrance.
This shampoo delivers softness, subtle color retention, and lasting fragrance after years of use, though improved lid sealing during shipping is necessary to avoid messy leaks.
This shampoo saved my thinning hair from meds—baby hairs growing strong and healthy!
Struggling with medication-induced hair loss, this shampoo helped me regrow baby hairs and maintain thicker, healthier-looking hair in 2 months!
This shampoo soothes my psoriasis without irritation, leaving scalp flake-free and fragrance-refreshed.
As someone with product sensitivity, this shampoo calms my psoriasis without irritation. Light scent, no flakes, and better than dermatologist prescriptions!
This shampoo eliminated my dandruff, smells amazing, and leaves hair silky smooth—love my new daily routine!
I've found my perfect hair care duo—this shampoo tackles dandruff, lathers richly, and the conditioner leaves hair irresistibly silky. Daily use transformed my routine!
Virtue Shampoo transformed my hair into thicker, manageable locks with amazing results I love
Virtue Shampoo boosted my hair's thickness and manageability, delivering visible results and a healthier feel. Highly recommend for transformative haircare!
This shampoo tames my thick hair, reduces frizz, and makes brushing effortless daily.
This shampoo transformed my thick, unruly hair into smooth, manageable locks with zero frizz. Brushing is now effortless and my daughter loves it daily.
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My hair feels shiny and soft thanks to this shampoo's great fragrance, enhancing my daily routine.
I find that this shampoo makes my hair very clean and soft.
I experienced great scent and foam, but my dry hair turned fuzzy.
I love how this sulfate free shampoo effectively soothes my itchy scalp.
I recommend this shampoo for its excellent lather and soft hair results.
I swear by this shampoo for rapid hair growth, healthier locks, and added volume.
My hair is less frizzy and shinier since using this affordable shampoo.
I experienced less hair loss after 60 days with shampoo, though dryness.
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