This shampoo leaves my fine hair silky, shiny, and bouncy without weighing it down—perfect for vibrant color care.
I love how this shampoo adds silky softness and shine to my fine hair without weighing it down, while complementing my copper conditioner for vibrant, long-lasting color.
This is a review from Amazon.com about product:
Davines Alchemic Shampoo, Silver, 9.47 Fl Oz

Leaves my hair VERY soft and silky feeling, with lots of shine and bounce. My hair is very fine so anything that makes it silky but not weighed down is great in my book. It doesn't tint the hair as much as the leave-in conditioners do but that's sort of expected as I leave the conditioner in for 10-15 minutes. I use this in combination with the Alchemic conditioner in copper since the stylist used multiple reds and gingers in my dye and I feel like they're a good combo.
My complaint is that the bottle has too much space left at the top, it's still quite a full bottle but my conditioner was filled to right under the cap line while the shampoo has enough space to fit more product in :| If you have long or very thick hair you might go through it fairly quick. I like the product itself but for the price I am paying I want a full bottle!
Shampoo Basics & Tips
Understanding Hair Softness and Weightless Hydration
The shampoo achieves its "silky, non-weighing" effect through sulfate-free formulas that cleanse gently. Unlike traditional shampoos, it avoids stripping natural oils, crucial for fine hair that easily flattens. Hydrating agents like panthenol or amino acids smooth hair cuticles without residue buildup.
Color Protection Mechanics
While the shampoo doesn't tint hair like leave-in conditioners, its pH-balanced formula helps seal hair cuticles. This prevents color molecules from washing out, especially when paired with specialized conditioners like Alchemic Copper, which deposit temporary pigments to refresh dyed reds/gingers.
Application Timing for Results
Leaving the conditioner for 10-15 minutes allows cationic surfactants to penetrate deeply. This repairs damage from coloring while maintaining volume—a key balance for fine hair types that require both moisture and lift.
Packaging Design Considerations
The "underfilled" bottle reflects industry "slack-fill" practices, where airspace prevents leakage during shipping. However, consumers often perceive this as reduced value. Brands targeting luxury markets typically minimize slack-fill to align with premium pricing expectations.
I appreciate the soft hair feel, yet the strong scent bothers me.
I truly enjoy the soft and manageable hair from this set, but the strong scent is too overpowering for me.
My hair is smoother, less frizzy, softer, and I love the smell.
This shampoo leaves my hair smooth, frizz-free, and soft. I love its scent and quality, and I'll order the conditioner.
This high-quality shampoo works wonders on my short hair with minimal use.
I find this high-quality shampoo excellent for my short hair as a small amount delivers soft, frizz-free results that I truly enjoy every day.
I found this shampoo fades color quickly, though hair feels rough without conditioner.
This shampoo removes hair color effectively but makes it rough; conditioner smooths it, and I saw results after one use.
I love how this lavender shampoo tames my frizzy hair and smells amazing.
My thick, frizzy hair is now soft and manageable thanks to this amazing lavender mint shampoo that has a long-lasting fragrance.
I find this shampoo effective but too masculine and low on lather.
This men's shampoo cleans effectively and has a good smell, but the scent is too masculine for my taste, and I wish it produced more lather for better coverage.
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I prefer refilling my own bottle over awkward travel-sized shampoo packaging for cost efficiency.
This conditioner transformed my long, thick hair with minimal product and a solid routine.
This hydrating shampoo lathers richly, leaving my hair moisturized without dryness—highly recommend!
This affordable shampoo transformed my hair; love its salon-quality results from Amazon!
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