I appreciate the outstanding packaging with a seed card and the shampoo's great lather that leaves my hair clean and refreshed.
I highly recommend this shampoo because of its excellent packaging that includes a seed card for sustainability, and it lathers beautifully with a unique patchouli scent that enhances my hair washing experience.
This is a review from Amazon.com about product:
R+Co BLEU Ingenious Thickening Shampoo – Boosts Body, Bounce, and Shine for Fine Hair, Cleanses and Clarifies, Removes Product Buildup, Adds Instant Volume, 8.5 oz

I really like this shampoo. The packaging is outstanding and eve comes with a built-in seed card. It is a thoughtful way of giving back though I will say that a biodegradable bottle could do much more for the environment. This does have a scent that reminds me a bit of patchouli though I don't see anything in the ingredients to indicate that. Lathers well.
Shampoo Basics & Tips
Introduction to Shampoo and Sustainability
Shampoo is a hair care product used for cleaning the scalp and hair. It typically contains surfactants that remove dirt, oil, and product buildup. In recent years, sustainability has become a key focus, with brands incorporating eco-friendly elements like seed cards in packaging. This aligns with growing consumer demand for products that minimize environmental impact.
Understanding Seed Cards in Packaging
A seed card is a piece of paper embedded with seeds that can be planted to grow plants, often flowers or herbs. It's a creative way to promote environmental awareness by encouraging users to contribute to greenery. In shampoo packaging, it symbolizes a brand's commitment to giving back to nature, though as noted in the review, using biodegradable bottles could further enhance sustainability by reducing plastic waste.
Exploring Scent Profiles like Patchouli
Patchouli is a fragrant plant whose oil is commonly used in perfumes and cosmetics for its earthy, musky scent. Even if not listed in ingredients, shampoos might have similar notes due to blends of essential oils or synthetic fragrances. Such scents can enhance the user experience by providing aromatherapy benefits, such as relaxation, during hair washing.
The Importance of Lathering in Shampoo
Lathering refers to the foam produced when shampoo is mixed with water. A good lather indicates effective surfactants that help distribute the product evenly and cleanse thoroughly. It doesn't always correlate with cleaning power, but it improves user satisfaction by making the process feel more luxurious and efficient.
Common Shampoo Questions and Tips
Many users wonder how often to shampoo their hair; it depends on hair type, but over-washing can strip natural oils. Look for sulfate-free formulas if you have sensitive skin. Additionally, choosing products with natural ingredients can reduce environmental harm. Always patch-test new shampoos to avoid allergies.
This shampoo is gentle, effective at cleaning, and great for color protection.
I use this shampoo for gentle cleaning and color protection; it dries hair so I apply conditioner. Mild scent is nice, but price and size are issues.
I use a teaspoon of Auromere shampoo for full-body luxurious suds and a calm scent from healthy ingredients.
After trying Auromere shampoo, I love how a small amount creates luxurious suds that cover my whole body with a calm scent, thanks to natural ingredients, and I appreciate the company's quality in other products like toothpaste.
I use this shampoo and foam to add body and texture to my thin hair effectively.
I combine this shampoo with Revolve Thickening Shampoo and volumizing foam to add incredible body and texture to my thin, limp hair, making it look full and vibrant daily.
I use this shampoo to keep my gray hair vibrant and prevent yellow tones from hard water.
As someone with naturally gray-white hair, I rely on this shampoo to stop yellowing from water minerals, wash less often every 5-7 days, and use the conditioner for dry hair, all while saving product.
After quitting hair dye, this shampoo restored my hair's health wonderfully.
After stopping hair coloring, I used this shampoo to restore health, and it delivered amazing results for my natural hair.
This shampoo gives my oily fine hair a volume boost without residue.
I have bought this shampoo three times for my oily fine hair because it adds volume and makes hair soft without any residue buildup.
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I love how this shampoo moisturizes my curly frizzy hair perfectly, leaving it soft and manageable.
This shampoo eliminated my dandruff while protecting my keratin treatment perfectly.
I found this shampoo tames my wavy hair, adding shine without weight.
I love this conditioner for thicker hair, controlled flyaways, and great scent.
After going blonde, my dry hair regained health rapidly using this shampoo.
Initially hesitant, I found this color shampoo's gray coverage amazing with conditioner.
After years of struggle, this shampoo cured my dandruff and softened my hair.
I found this shampoo clears my scalp issues quickly with gentle herbal scent and rich lather.
I love how this shampoo makes my hair feel so soft and healthy after every use.
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