Routine Shampoo reduced my shedding and transformed coarse, graying hair into silky manageable locks effortlessly.
Routine Shampoo dramatically cut my hair shedding in 9 months. After disastrous frizz from OTC products, it instantly restored my coarse, graying hair to silky, blow-dry-friendly perfection. (20 words)
This is a review from Amazon.com about product:
Routine Wellness Anti-Thinning Shampoo and Conditioner Set for Thinning Hair - Biotin DHT Blocker Women & Men - Color Safe Shampoo for Hair Loss & Healthier Hair - Unscented (Pack of 2)

I've been using Routine for about 9 months, and overall, I've been pleased. I don't have thinning hair, but it shed a lot, and this combination definitely reduced the amount of shed. I originally purchased lilac gardenia and I have to say that the smell was definitely herbal, not a flowery scent that is common in OTC products. I figured that scent is probably the result of heavy chemicals anyway.
When I ran out, I did not purchase again, honestly to save money. I bought a popular OTC product. The first shampoo resulted in a heavy mess that made my hair more frizzy. I thought that I had done something wrong. I tried a second time, with the same results, so I went back to Routine. One shampoo and my hair was back to normal. I'm convinced that Routine is a great product for my particular hair. Coconut/Vanilla is a nice clean scent too.
FYI, I have older, heavily textured, coarse, shoulder length hair. Graying is an added level of hell, texture-wise. I carefully blow dry to smooth and straighten. Routine leaves my hair silky and easy to manage.
Shampoo Basics & Tips
Understanding Hair Shedding vs. Hair Loss
Hair shedding (telogen effluvium) involves excessive daily hair fall, often triggered by stress, hormones, or nutritional gaps. Unlike genetic hair loss, shedding is usually reversible. Shampoos like Routine may reduce breakage by strengthening hair shafts and improving scalp health.
Coarse and Graying Hair Challenges
Coarse hair has thicker individual strands with raised cuticles, making it prone to dryness and frizz. Graying hair loses melanin and natural oils, becoming wiry and brittle. Sulfate-free shampoos with moisturizers (e.g., coconut derivatives) smooth cuticles, enhancing manageability for textured hair.
OTC Shampoo Pitfalls
Many drugstore shampoos contain sulfates (SLS/SLES) that strip natural oils, causing dryness and frizz. Heavy silicones (dimethicone) create temporary smoothness but build up over time, leading to limp, greasy hair. Herbal-scented formulas like Routine often avoid synthetic fragrances linked to irritation.
Heat Styling Protection
Blow-drying coarse hair requires heat protection to prevent moisture loss. Look for shampoos with proteins (keratin) or natural oils (argan) that seal hair cuticles. This reduces frizz and allows lower heat settings, minimizing damage to aging hair.
Choosing Hair-Loss Shampoos
Effective shedding-control shampoos often include caffeine (stimulates follicles), biotin (strengthens keratin), or niacinamide (improves scalp circulation). Avoid minoxidil-containing products unless prescribed. For maintenance, prioritize gentle cleansers that preserve scalp pH balance.
Natural vs. Synthetic Fragrances
Herbal scents (e.g., Routine's lilac gardenia) typically derive from essential oils, while floral OTC fragrances use phthalates – chemicals linked to hormone disruption. Natural options offer lighter aromas without residue that weighs down coarse hair.
This shampoo transformed my dry, frizzy hair into soft, smooth locks instantly—I'm hooked!
As someone who tried endless shampoos unsuccessfully, this delivered immediate softness on first wash and remarkable smoothness by the second use—my frizzy hair's ultimate solution.
I love this shampoo—no more itching, less hair fall, great scent, and the conditioning bar saves my dry hair.
This shampoo transformed my hair—less itch, reduced fallout, amazing scent. The conditioning bar combats dryness, though tangles need extra care. Highly recommend!
I found the best fragrance-free shampoo that keeps my hair soft without drying my scalp.
This fragrance-free shampoo became my holy grail - maintains hair softness, balances scalp moisture, and leaves zero sticky residue unlike other brands I've tried.
This sulfate-free shampoo stopped my scalp irritation while adding natural body for easy styling - worth every penny!
Route Shampoo eliminated my scalp itching and redness while creating perfect styling body. Though pricey, the results justified buying a second bottle for my vacation home. (20 words)
I love how these shampoo bars make my hair soft, shiny, and odor-free while extending wash days effortlessly.
These shampoo bars deliver soft, shiny hair with a subtle toning effect, extending wash days without dryness—easy storage and gentle scent win me over.
I love this hydrating shampoo for voluminous hair, though I wish the conditioner mix-up didn't leave me stranded.
I rely on this shampoo for consistently hydrated, voluminous hair. The accidental conditioner delivery was disappointing, but the shampoo's performance keeps me loyal and stocked up.
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