This purple shampoo eliminates brassy tones, keeping my blonde vibrant without daily use. Fragrance is mild but effective.
Using this purple shampoo weekly keeps my blonde highlights bright and brass-free. Though the scent isn't my favorite, the results are worth it for vibrant, salon-quality strands at home.
This is a review from Amazon.com about product:
Paul Mitchell Platinum Blonde Purple Shampoo, Cools Brassiness, Eliminates Warmth, For Color-Treated Hair + Naturally Light Hair Colors, 10.14 fl. oz.
I have blonde highlights and was looking for a good shampoo to keep the brassy look away. I don’t use this everyday, but it’s a keeping those platinum stands popping! Not crazy about the fragrance, but if it keeps the yellow out of my blonde, that is what matters!
Shampoo Basics & Tips
How Purple Shampoo Works for Blonde Hair
Purple shampoo uses color theory to neutralize brassy yellow tones in blonde or platinum hair. The purple pigments counteract warm hues through the color wheel, leaving hair cooler and brighter.
Why Brassiness Occurs
Blonde highlights often turn yellow due to mineral buildup (from hard water), UV exposure, or fading dye molecules. Chemical processes also weaken hair cuticles, making them prone to discoloration.
Platinum Hair Maintenance
To maintain platinum strands, limit washing to 2-3 times weekly. Cool-tone shampoos like this one prevent oxidation of hair pigments while avoiding over-drying compared to daily clarifying formulas.
Fragrance Trade-Offs
While some users dislike toning shampoo scents, stronger fragrances often indicate higher sulfate content. This product opts for milder aroma to prioritize color protection over sensory appeal.
I found relief! This shampoo calms my itchy scalp, reduces oil, eliminates flakes, and leaves my thick waves amazingly silky.
After years of itchiness, oiliness, and straw-like hair from sensitivities, this shampoo is my miracle! My scalp is finally calm and moisturized, oil is balanced letting me wash less, flakes vanished, and my thick wavy hair is unbelievably silky. The natu
I love this shampoo for any hair—straight to coily—with gentle scent, soft hydration, and no scalp stripping, all budget-friendly.
This shampoo is my top choice because it works flawlessly on all hair textures, from straight to curly/coily, offers a perfect subtle fragrance, keeps hair hydrated and soft without harming the scalp, and is incredibly cost-effective for daily use.
I love how this shampoo softens my hair, stops hair fall, and works incredibly for the price!
This shampoo transformed my hair: silky soft texture, noticeable reduction in hair fall, and outstanding results that shocked me given its budget-friendly cost. Highly recommend!
Love Davines quality but tape ruined my bottle cap - disappointing for premium price!
Davines usually delivers excellence, but defective sealing tape destroyed my bottle's cap closure. Unacceptable flaw in an expensive haircare product I trusted.
I save money with SheaMoisture's long-lasting shampoo that makes my thick hair manageable in all weathers.
After years of searching, I found SheaMoisture shampoo and conditioner offer great value, lasting a year with little product. They make my hair manageable in all weathers, removing tangles effectively with correct washing methods.
I adore this berry-scented shampoo's rich lather that transformed my hair into soft, shiny locks.
This acai berry shampoo's heavenly fragrance and luxurious lather revived my dull hair into soft, shiny perfection that gets endless compliments. My absolute favorite!
People who viewed this article also viewed
I love this shampoo because it minimizes my scalp psoriasis flaking effectively.
After one month, my shampoo reduced hair fall and boosted hair health.
I tried this shampoo for extensions; it's okay but the thick conditioner is hard to use.
I love how this shampoo smells amazing, lathers richly, saves product, and may help hair grow.
I love how this shampoo soothes my itchy scalp and cleans my fine hair without drying it out.
I loved the hand soap but the refill lacks richness and lather, though scent is good.
I used this shampoo and it fixed my hair breakage, allowing healthy growth in just one month.
I love Mixed Chicks shampoo for defining my curls and boosting moisture effortlessly.
After two shampoos, my hair loss decreased vastly, helping my postpartum hair.
This shampoo makes my hair soft, and I hope it prevents brassiness.
Related articles
This shampoo reduced my hair fallout while adding silky volume and soothing scalp care.
This shampoo transformed my thinning hair, adding incredible volume and body effortlessly!
I love this 2-in-1 shampoo that simplifies my routine and declutters my small bathroom.
I swear by Moroccanoil Repair for silky, damage-free hair daily—a little goes a long way!
My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
My sensitive scalp thrives with this fragrance-free shampoo enriched with gentle grapeseed oil.
My Hair Thrives Naturally: Gentle Cleansing, Reduced Chemicals, Authentic Texture
I prefer refilling my own bottle over awkward travel-sized shampoo packaging for cost efficiency.
More Shampoo reviews In Shampoo Say Website
Previous: I swear by Moroccanoil Repair for silky, damage-free hair daily—a little goes a long way!
Next: My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
Comments（0）