This purple shampoo eliminates brassy tones, keeping my blonde vibrant without daily use. Fragrance is mild but effective.
Using this purple shampoo weekly keeps my blonde highlights bright and brass-free. Though the scent isn't my favorite, the results are worth it for vibrant, salon-quality strands at home.
This is a review from Amazon.com about product:
Paul Mitchell Platinum Blonde Purple Shampoo, Cools Brassiness, Eliminates Warmth, For Color-Treated Hair + Naturally Light Hair Colors, 10.14 fl. oz.
I have blonde highlights and was looking for a good shampoo to keep the brassy look away. I don’t use this everyday, but it’s a keeping those platinum stands popping! Not crazy about the fragrance, but if it keeps the yellow out of my blonde, that is what matters!
Shampoo Basics & Tips
How Purple Shampoo Works for Blonde Hair
Purple shampoo uses color theory to neutralize brassy yellow tones in blonde or platinum hair. The purple pigments counteract warm hues through the color wheel, leaving hair cooler and brighter.
Why Brassiness Occurs
Blonde highlights often turn yellow due to mineral buildup (from hard water), UV exposure, or fading dye molecules. Chemical processes also weaken hair cuticles, making them prone to discoloration.
Platinum Hair Maintenance
To maintain platinum strands, limit washing to 2-3 times weekly. Cool-tone shampoos like this one prevent oxidation of hair pigments while avoiding over-drying compared to daily clarifying formulas.
Fragrance Trade-Offs
While some users dislike toning shampoo scents, stronger fragrances often indicate higher sulfate content. This product opts for milder aroma to prioritize color protection over sensory appeal.
I quickly got rid of dandruff using this shampoo that smells great.
My dandruff vanished after one wash with this shampoo, and I love its pleasant fragrance compared to medicinal ones, making it a joy to use daily.
My hair loves this shampoo's lather, no tangles, I will repurchase it.
As someone who often tires of shampoos quickly, I'm thrilled with this product. Its lather doesn't tangle my hair, and I use both shampoo and conditioner. Having nearly finished my first set, I'm a huge fan and will absolutely buy it again.
After the first wash, my itchy scalp vanished; hair turned soft and shiny.
I was amazed how this shampoo cured my itchy scalp from the very first wash, leaving my hair incredibly soft and shiny with a delightful fragrance that lasts all day. I plan to buy it again soon.
I recommend Bellisso keratin shampoo for its sulfate-free formula that works effectively.
Having used Bellisso keratin shampoo repeatedly, I find it exceptional due to its sulfate-free, paraben-free, and cruelty-free properties. It strengthens my hair affordably, proving effective for all hair types.
I used this shampoo to regrow thinning baby hairs, achieve fuller hair, and avoid gummy residue.
As a repeat buyer, I confirm this shampoo effectively regrows baby hairs, enhances hair volume for a fuller look, and feels non-gummy, making it a staple in my routine for healthy hair.
I use this shampoo for oily hair; it works for a day but scent is faint.
I have oily hair and tried this shampoo due to online hype; it reduces grease for about 24 hours, but the faint, unusual scent could bother picky users like me.
People who viewed this article also viewed
Initially, my hair had great volume and smell, but later it turned greasy.
I love how Tea Tree Shampoo deeply cleanses my oily scalp, leaving it refreshed and tingly all day.
I love how this shampoo keeps my red hair bright and prevents fading after coloring.
By using Malibu shampoo, I kept my blonde hair soft and green-free.
I love how this natural shampoo makes hair feel light and smells wonderful, improving hair health.
I love how this shampoo moisturizes hair from first use, perfect for color-treated strands.
I love this shampoo's ginger and menthol scent that reminds me of vintage barbershops.
After using this shampoo, my hair is clean, fragrant, and has more body.
Related articles
This shampoo reduced my hair fallout while adding silky volume and soothing scalp care.
This shampoo transformed my thinning hair, adding incredible volume and body effortlessly!
I love this 2-in-1 shampoo that simplifies my routine and declutters my small bathroom.
I swear by Moroccanoil Repair for silky, damage-free hair daily—a little goes a long way!
My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
My sensitive scalp thrives with this fragrance-free shampoo enriched with gentle grapeseed oil.
My Hair Thrives Naturally: Gentle Cleansing, Reduced Chemicals, Authentic Texture
I prefer refilling my own bottle over awkward travel-sized shampoo packaging for cost efficiency.
More Shampoo reviews In Shampoo Say Website
Previous: I swear by Moroccanoil Repair for silky, damage-free hair daily—a little goes a long way!
Next: My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
Comments（0）