This purple shampoo eliminates brassy tones, keeping my blonde vibrant without daily use. Fragrance is mild but effective.
Using this purple shampoo weekly keeps my blonde highlights bright and brass-free. Though the scent isn't my favorite, the results are worth it for vibrant, salon-quality strands at home.
This is a review from Amazon.com about product:
Paul Mitchell Platinum Blonde Purple Shampoo, Cools Brassiness, Eliminates Warmth, For Color-Treated Hair + Naturally Light Hair Colors, 10.14 fl. oz.
I have blonde highlights and was looking for a good shampoo to keep the brassy look away. I don’t use this everyday, but it’s a keeping those platinum stands popping! Not crazy about the fragrance, but if it keeps the yellow out of my blonde, that is what matters!
Shampoo Basics & Tips
How Purple Shampoo Works for Blonde Hair
Purple shampoo uses color theory to neutralize brassy yellow tones in blonde or platinum hair. The purple pigments counteract warm hues through the color wheel, leaving hair cooler and brighter.
Why Brassiness Occurs
Blonde highlights often turn yellow due to mineral buildup (from hard water), UV exposure, or fading dye molecules. Chemical processes also weaken hair cuticles, making them prone to discoloration.
Platinum Hair Maintenance
To maintain platinum strands, limit washing to 2-3 times weekly. Cool-tone shampoos like this one prevent oxidation of hair pigments while avoiding over-drying compared to daily clarifying formulas.
Fragrance Trade-Offs
While some users dislike toning shampoo scents, stronger fragrances often indicate higher sulfate content. This product opts for milder aroma to prioritize color protection over sensory appeal.
I noticed more volume and hope it helps my thinning hair with this new shampoo.
I tried this new shampoo and immediately observed more volume in my hair. It gives me confidence that it will address my thinning hair issues effectively over time.
After years with Dove, I strongly recommend it for smooth, shiny hair post-shampoo.
With years of Dove shampoo use, I endorse it for smooth hair post-wash, as it consistently delivers softness, shine, and easy manageability that I love.
I love how this shampoo's light scent conditions my hair, keeping it soft and non-dry for days.
I highly recommend this shampoo because its gentle light scent and superb conditioning make my hair remain soft, shiny, and hydrated for days after every wash, improving my overall hair health.
I love how this shampoo lathers well and leaves my hair soft and shiny, hoping it reduces thinning.
I found this shampoo lathers beautifully, leaving my hair soft and shiny with a great scent from the large bottle, and I hope it aids in reducing hair thinning with continued use.
I loved the shampoo's results but found the bottle too small for the price, making it hard to justify repurchasing.
I truly enjoyed how this shampoo improved my hair's health and appearance, yet the high price for such a limited quantity left me disappointed and unlikely to buy it again regularly.
My hair is shiny, soft, hydrated, getting daily compliments and breakage protection.
After 40 years of searching, this shampoo gives me shiny, soft, hydrated hair with daily compliments and excellent breakage protection for healthy locks.
People who viewed this article also viewed
This chemical-free shampoo transformed my dry hair to childhood softness—worth every penny!
This shampoo cleanses without drying, leaving hair soft and easy to style—my new favorite!
I love this dual-purpose shampoo-body wash for its subtle scent and effective cleansing.
Carol's Daughter leaves my hair clean, soft, and refreshed—my new staple shampoo.
This shampoo thickened my hair naturally with lasting freshness and incredible value
Related articles
This shampoo reduced my hair fallout while adding silky volume and soothing scalp care.
This shampoo transformed my thinning hair, adding incredible volume and body effortlessly!
I love this 2-in-1 shampoo that simplifies my routine and declutters my small bathroom.
I swear by Moroccanoil Repair for silky, damage-free hair daily—a little goes a long way!
My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
My sensitive scalp thrives with this fragrance-free shampoo enriched with gentle grapeseed oil.
My Hair Thrives Naturally: Gentle Cleansing, Reduced Chemicals, Authentic Texture
I prefer refilling my own bottle over awkward travel-sized shampoo packaging for cost efficiency.
More Shampoo reviews In Shampoo Say Website
Previous: I swear by Moroccanoil Repair for silky, damage-free hair daily—a little goes a long way!
Next: My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
Comments（0）