This purple shampoo eliminates brassy tones, keeping my blonde vibrant without daily use. Fragrance is mild but effective.
Using this purple shampoo weekly keeps my blonde highlights bright and brass-free. Though the scent isn't my favorite, the results are worth it for vibrant, salon-quality strands at home.
This is a review from Amazon.com about product:
Paul Mitchell Platinum Blonde Purple Shampoo, Cools Brassiness, Eliminates Warmth, For Color-Treated Hair + Naturally Light Hair Colors, 10.14 fl. oz.
I have blonde highlights and was looking for a good shampoo to keep the brassy look away. I don’t use this everyday, but it’s a keeping those platinum stands popping! Not crazy about the fragrance, but if it keeps the yellow out of my blonde, that is what matters!
Shampoo Basics & Tips
How Purple Shampoo Works for Blonde Hair
Purple shampoo uses color theory to neutralize brassy yellow tones in blonde or platinum hair. The purple pigments counteract warm hues through the color wheel, leaving hair cooler and brighter.
Why Brassiness Occurs
Blonde highlights often turn yellow due to mineral buildup (from hard water), UV exposure, or fading dye molecules. Chemical processes also weaken hair cuticles, making them prone to discoloration.
Platinum Hair Maintenance
To maintain platinum strands, limit washing to 2-3 times weekly. Cool-tone shampoos like this one prevent oxidation of hair pigments while avoiding over-drying compared to daily clarifying formulas.
Fragrance Trade-Offs
While some users dislike toning shampoo scents, stronger fragrances often indicate higher sulfate content. This product opts for milder aroma to prioritize color protection over sensory appeal.
I found instant volume, lasting freshness, and revived confidence with this lightweight shampoo.
Skeptical at first, but this shampoo delivered instant volume and a crisp scent. Switching back proved its value—my hair stays thicker only with consistent use.
Discover how natural shampoo bars with citrus rinse transformed my fine hair - softness meets lasting volume!
Combining JR Liggett's shampoo bar with Dr. Bonner's citrus rinse and lavender creme gave my fine hair unprecedented body, softness that lasts days, and eliminated oiliness naturally.
This gentle, unscented shampoo softened my hair in 3 uses, enhancing prescription results.
My husband's dermatologist-recommended shampoo boosted prescription effectiveness, delivering baby-soft hair in 3 uses—gentle, fragrance-free, and surprisingly envy-inducing!
This shampoo transformed my dry, itchy scalp into healthy, hydrated hair effortlessly.
I've used this salon-quality shampoo for years—Amazon's secure packaging ensured no leaks, and it consistently relieves my dry, itchy scalp. A hairdresser-recommended staple!
I found mixing this toner with my moisturizing shampoo eliminates brassiness and keeps hair hydrated.
By combining this toner with my regular moisturizing shampoo, I effectively combat brassiness without compromising hair hydration or natural shine.
This non-toxic shampoo reduced my hair fall gently without damaging strands, a rare gem!
Switching to this non-toxic shampoo transformed my hair care routine - gentle cleansing, reduced hair fall, and no damage. A rare, effective solution I trust daily.
People who viewed this article also viewed
I love how this shampoo bar lathers well and leaves hair soft.
After ten years, this shampoo keeps my hair clean and shiny affordably.
This conditioner works wonders on my dry, color-treated hair, lasting three washes.
I highly recommend this shampoo for its cleaning power and soft results.
I cut my drying and flatironing time in half using this effective shampoo for frizzy hair.
I love its great smell, wonderful effect, and how long it lasts.
I am very pleased with its lather, bottle size, and pleasant scent.
I enjoy saving money on this shampoo that lathers and cleans hair.
I like the shampoo, will buy separately; conditioner too thick, bottle flawed.
I use this shampoo to dry oily hair, gaining days between washes.
Related articles
This shampoo reduced my hair fallout while adding silky volume and soothing scalp care.
This shampoo transformed my thinning hair, adding incredible volume and body effortlessly!
I love this 2-in-1 shampoo that simplifies my routine and declutters my small bathroom.
I swear by Moroccanoil Repair for silky, damage-free hair daily—a little goes a long way!
My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
My sensitive scalp thrives with this fragrance-free shampoo enriched with gentle grapeseed oil.
My Hair Thrives Naturally: Gentle Cleansing, Reduced Chemicals, Authentic Texture
I prefer refilling my own bottle over awkward travel-sized shampoo packaging for cost efficiency.
More Shampoo reviews In Shampoo Say Website
Previous: I swear by Moroccanoil Repair for silky, damage-free hair daily—a little goes a long way!
Next: My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
Comments（0）