This purple shampoo eliminates brassy tones, keeping my blonde vibrant without daily use. Fragrance is mild but effective.
Using this purple shampoo weekly keeps my blonde highlights bright and brass-free. Though the scent isn't my favorite, the results are worth it for vibrant, salon-quality strands at home.
This is a review from Amazon.com about product:
Paul Mitchell Platinum Blonde Purple Shampoo, Cools Brassiness, Eliminates Warmth, For Color-Treated Hair + Naturally Light Hair Colors, 10.14 fl. oz.
I have blonde highlights and was looking for a good shampoo to keep the brassy look away. I don’t use this everyday, but it’s a keeping those platinum stands popping! Not crazy about the fragrance, but if it keeps the yellow out of my blonde, that is what matters!
Shampoo Basics & Tips
How Purple Shampoo Works for Blonde Hair
Purple shampoo uses color theory to neutralize brassy yellow tones in blonde or platinum hair. The purple pigments counteract warm hues through the color wheel, leaving hair cooler and brighter.
Why Brassiness Occurs
Blonde highlights often turn yellow due to mineral buildup (from hard water), UV exposure, or fading dye molecules. Chemical processes also weaken hair cuticles, making them prone to discoloration.
Platinum Hair Maintenance
To maintain platinum strands, limit washing to 2-3 times weekly. Cool-tone shampoos like this one prevent oxidation of hair pigments while avoiding over-drying compared to daily clarifying formulas.
Fragrance Trade-Offs
While some users dislike toning shampoo scents, stronger fragrances often indicate higher sulfate content. This product opts for milder aroma to prioritize color protection over sensory appeal.
After using Tarocco Shampoo, I love it but hate the fragile bottle.
I was introduced to Tarocco Orange Shampoo in Orange Beach and found it excellent for hair health, but the plastic bottle is too brittle for shower use, so I now transfer it to a durable one for better experience.
I experienced great cleansing, rich lather, and lightweight hair with this product.
I found that it cleans deeply, lathers well, leaves my hair very lightweight, and the scent is herbal but dissipates over time for a fresh feel.
I love how this shampoo moisturizes dry hair with no oily residue.
After struggling with dry hair, I recommend this shampoo for its moisturizing effects, great texture, value, and minimal oiliness.
I used this shampoo expecting benefits, but no visible effects so far.
After using this shampoo, I haven't observed any significant hair improvements, which makes me consider other potentially better brand options for enhanced results.
I found the best shampoo bar: durable, softens hair, and smells natural.
Over a decade of use, this shampoo bar excels: no crumbling, soft hair without oil, natural fragrance, and it lasted 3 months with two people.
I've used this shampoo for over 10 years; it lathers richly with minimal product, leaving hair clean and manageable.
After 10+ years of use, this shampoo requires minimal amount for rich lather, and leaves hair squeaky clean and manageable, same with conditioner.
People who viewed this article also viewed
I love how this shampoo untangles my hair and adds shine, boosting my confidence daily.
I find this vegan shampoo lightweight, rinses clean, and lathers nicely for healthy hair.
I enjoy the clear, sticky shampoo that moisturizes and smells like roses.
After using this shampoo, my hair feels clean, moisturized, and not greasy.
My shampoo arrived unsealed, leaking, with a thick texture and odd smell.
I love how this shampoo cleans hair deeply, removes styling products, and has a wonderful fragrance.
After one use, I noticed my thinning hair improving and felt happy.
I enjoy this shampoo's quick cleanse and moisturized feel for straight hair.
I love that this shampoo cleanses deeply while keeping my hair moisturized.
Related articles
This shampoo reduced my hair fallout while adding silky volume and soothing scalp care.
This shampoo transformed my thinning hair, adding incredible volume and body effortlessly!
I love this 2-in-1 shampoo that simplifies my routine and declutters my small bathroom.
I swear by Moroccanoil Repair for silky, damage-free hair daily—a little goes a long way!
My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
My sensitive scalp thrives with this fragrance-free shampoo enriched with gentle grapeseed oil.
My Hair Thrives Naturally: Gentle Cleansing, Reduced Chemicals, Authentic Texture
I prefer refilling my own bottle over awkward travel-sized shampoo packaging for cost efficiency.
More Shampoo reviews In Shampoo Say Website
Previous: I swear by Moroccanoil Repair for silky, damage-free hair daily—a little goes a long way!
Next: My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
Comments（0）