This purple shampoo eliminates brassy tones, keeping my blonde vibrant without daily use. Fragrance is mild but effective.
Using this purple shampoo weekly keeps my blonde highlights bright and brass-free. Though the scent isn't my favorite, the results are worth it for vibrant, salon-quality strands at home.
This is a review from Amazon.com about product:
Paul Mitchell Platinum Blonde Purple Shampoo, Cools Brassiness, Eliminates Warmth, For Color-Treated Hair + Naturally Light Hair Colors, 10.14 fl. oz.
I have blonde highlights and was looking for a good shampoo to keep the brassy look away. I don’t use this everyday, but it’s a keeping those platinum stands popping! Not crazy about the fragrance, but if it keeps the yellow out of my blonde, that is what matters!
Shampoo Basics & Tips
How Purple Shampoo Works for Blonde Hair
Purple shampoo uses color theory to neutralize brassy yellow tones in blonde or platinum hair. The purple pigments counteract warm hues through the color wheel, leaving hair cooler and brighter.
Why Brassiness Occurs
Blonde highlights often turn yellow due to mineral buildup (from hard water), UV exposure, or fading dye molecules. Chemical processes also weaken hair cuticles, making them prone to discoloration.
Platinum Hair Maintenance
To maintain platinum strands, limit washing to 2-3 times weekly. Cool-tone shampoos like this one prevent oxidation of hair pigments while avoiding over-drying compared to daily clarifying formulas.
Fragrance Trade-Offs
While some users dislike toning shampoo scents, stronger fragrances often indicate higher sulfate content. This product opts for milder aroma to prioritize color protection over sensory appeal.
I love how a tiny amount makes my hair clean, bouncy, and healthy.
I use a toothpaste capful of this concentrated shampoo for clean, bouncy hair without any dryness, and it lasts long.
This shampoo stops my itching and flakiness while cleaning thoroughly without dryness.
After many failed attempts, this shampoo alone stops my itching and flakiness, cleans thoroughly, and I now appreciate its natural scent without added fragrances.
I switched to this natural shampoo and it cleared my acne from shampoo drips completely.
As a guy with short hair, I never cared about shampoo until this natural product solved my acne issues from shower drips, thanks to my esthetician's advice.
I love how this shampoo instantly repairs my thick, coarse hair after swimming with minimal product.
After swimming, chlorine used to ruin my thick, coarse hair, but this shampoo provided instant amazing results with just a small amount, making it soft, manageable, and healthy-looking again.
I love this shampoo for its light scent and easy application that keeps my hair clean for days.
This shampoo transformed my routine with its light scent, gentle application using a brush, and long-lasting clean hair for days, saving me time and money compared to cheap alternatives.
This shampoo makes my hair strong and fragrant, potentially slowing hair loss.
My hair feels stronger and smells nice with this shampoo. It could help reduce hair loss from health issues over time.
People who viewed this article also viewed
I found this shampoo kit makes my natural hair soft and manageable easily.
I cured my dry scalp and dandruff using this effective sulfate-free shampoo.
I use this shampoo daily; it keeps my hair clean and untangled.
I love how this shampoo freshens my scalp and cleans hair perfectly.
I love how this shampoo controls oily hair effectively and keeps it fresh daily.
I enjoy the rich lather and clean hair, despite medicinal scent and minor leak.
I like Method's conditioner for moisture, but the scent is too strong.
Related articles
This shampoo reduced my hair fallout while adding silky volume and soothing scalp care.
This shampoo transformed my thinning hair, adding incredible volume and body effortlessly!
I love this 2-in-1 shampoo that simplifies my routine and declutters my small bathroom.
I swear by Moroccanoil Repair for silky, damage-free hair daily—a little goes a long way!
My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
My sensitive scalp thrives with this fragrance-free shampoo enriched with gentle grapeseed oil.
My Hair Thrives Naturally: Gentle Cleansing, Reduced Chemicals, Authentic Texture
I prefer refilling my own bottle over awkward travel-sized shampoo packaging for cost efficiency.
More Shampoo reviews In Shampoo Say Website
Previous: I swear by Moroccanoil Repair for silky, damage-free hair daily—a little goes a long way!
Next: My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
Comments（0）