This purple shampoo eliminates brassy tones, keeping my blonde vibrant without daily use. Fragrance is mild but effective.
Using this purple shampoo weekly keeps my blonde highlights bright and brass-free. Though the scent isn't my favorite, the results are worth it for vibrant, salon-quality strands at home.
This is a review from Amazon.com about product:
Paul Mitchell Platinum Blonde Purple Shampoo, Cools Brassiness, Eliminates Warmth, For Color-Treated Hair + Naturally Light Hair Colors, 10.14 fl. oz.
I have blonde highlights and was looking for a good shampoo to keep the brassy look away. I don’t use this everyday, but it’s a keeping those platinum stands popping! Not crazy about the fragrance, but if it keeps the yellow out of my blonde, that is what matters!
Shampoo Basics & Tips
How Purple Shampoo Works for Blonde Hair
Purple shampoo uses color theory to neutralize brassy yellow tones in blonde or platinum hair. The purple pigments counteract warm hues through the color wheel, leaving hair cooler and brighter.
Why Brassiness Occurs
Blonde highlights often turn yellow due to mineral buildup (from hard water), UV exposure, or fading dye molecules. Chemical processes also weaken hair cuticles, making them prone to discoloration.
Platinum Hair Maintenance
To maintain platinum strands, limit washing to 2-3 times weekly. Cool-tone shampoos like this one prevent oxidation of hair pigments while avoiding over-drying compared to daily clarifying formulas.
Fragrance Trade-Offs
While some users dislike toning shampoo scents, stronger fragrances often indicate higher sulfate content. This product opts for milder aroma to prioritize color protection over sensory appeal.
This gentle shampoo invigorates my fine hair with refreshing scent while being economical per wash.
My extra fine hair thrives with this gentle yet invigorating shampoo that smells refreshing and lasts ages since minimal product suffices.
Giovanni transformed my blonde hair in days - healthy shine, zero weigh-down, just light bounce!
I'm thrilled Giovanni shampoo brought back my hair's health, shine, and bounce in only three days! It never weighs down my fine blonde hair or causes frizz, and the subtle fragrance is perfect.
This shampoo fails to soften or detangle my hair, leaving it rough and hard to manage daily.
After shampooing, my hair lacks softness and tangles easily, making styling frustrating. I need formulas that moisturize and reduce friction for manageable, smooth results.
My sensitive scalp finds soothing relief with this gently refreshing, perfectly scented tea tree shampoo.
This shampoo truly calmed my irritated scalp. The tea tree offers a refreshing, non-overpowering cleanse that left my scalp feeling soothed and my hair clean without any dryness.
I love JoyCo shampoo's lasting smoothness and amazing scent on my extensions and natural hair.
JoyCo shampoo gives me salon-quality silkiness for extensions and natural hair. Its amazing fragrance and concentrated formula last through frequent travels, making damaged hair feel revived without weighing it down.
My clarifying shampoo gave soft, light hair after a reset wash, needing minimal extra product surprisingly.
My clarifying shampoo reset wash worked wonders! After a double cleanse and light conditioner, my hair felt incredibly soft and light, surprisingly manageable despite skipping deep treatment. A worthwhile splurge.
People who viewed this article also viewed
I get voluminous, fragrant hair easily with this thick, long-lasting salon-quality shampoo.
I prevent blonde fading and maintain salon-fresh hair using this shampoo and conditioner.
I recommend R+Co Television shampoo for superb hair, despite pump lid flaw.
I use this shampoo daily and my hair grows longer, healthier, and looks natural.
I love the amazing smell and how it makes my hair feel healthier after use.
I experienced an amazing hair transformation with this shampoo for colored hair.
I love the shampoo's amazing fragrance, but the unsealed bottle made me uneasy about product safety.
Related articles
This shampoo reduced my hair fallout while adding silky volume and soothing scalp care.
This shampoo transformed my thinning hair, adding incredible volume and body effortlessly!
I love this 2-in-1 shampoo that simplifies my routine and declutters my small bathroom.
I swear by Moroccanoil Repair for silky, damage-free hair daily—a little goes a long way!
My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
My sensitive scalp thrives with this fragrance-free shampoo enriched with gentle grapeseed oil.
My Hair Thrives Naturally: Gentle Cleansing, Reduced Chemicals, Authentic Texture
I prefer refilling my own bottle over awkward travel-sized shampoo packaging for cost efficiency.
More Shampoo reviews In Shampoo Say Website
Previous: I swear by Moroccanoil Repair for silky, damage-free hair daily—a little goes a long way!
Next: My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
Comments（0）