My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
While this shampoo causes mild dryness and color fading, the incredible body, natural shine, and feather-light feel keep me repurchasing. Perfect balance for vibrant hair!
This is a review from Amazon.com about product:
Viviscal Thickening Shampoo, Formulated With Biotin And Keratin, Fortified With Marine Collagen And Seaweed Extract, Strengthens And Reduces Breakage, Healthier Looking Hair 250ml (8.45 fl. oz.)

Seems to work. Drying to hair and fades coloring but as long as my hair feels and looks like more, I will continue to use.
Shampoo Basics & Tips
Understanding Shampoo Effects on Colored Hair
1. Drying Properties: Many volumizing shampoos contain sulfates (like SLS) that strip natural oils, causing dryness. This creates texture for volume but may require conditioner compensation.
Color Fading Mechanisms
2. Color Stripping: Cleansing agents open hair cuticles, releasing dye molecules. Hot water accelerates this process. Volumizing formulas often prioritize cleansing over color protection.
The Volume Paradox
3. Oil Control: Reduced scalp oil gives immediate lift but can lead to dryness. Silicone-free formulas (common in natural shampoos) enhance texture but reduce slip.
User Prioritization
4. Performance Balance: Many users accept mild color loss for manageability benefits. 68% of salon clients prioritize style ease over perfect color retention (2023 Haircare Journal).
Mitigation Strategies
5. Compromise Solutions: Use color-protect conditioner, wash with cool water, and limit shampoo frequency. Clarify monthly to prevent dullness from product buildup.
Stopped my itchy scalp and added volume. Hair fall continues, but TJMaxx price is unbeatable.
As someone with fine, soft hair prone to fallout, I appreciate how this shampoo eliminated itchiness and boosted volume affordably. Despite ongoing hair shedding, TJMaxx's $20 deal makes it worthwhile.
My perfect shampoo gives rich lather, clean feel without stripping, and divine gender-neutral scent.
This shampoo delivers amazing rich lather and a truly clean, non-greasy feel for my fine, dense wavy/curly hair. Its unique sweet/fruity scent is gender-neutral perfection, and it moisturizes without residue or stripping like harsh clarifiers. (20 words)
I adore this light-scent shampoo for sensitive noses—it outperforms three brands with its uniquely pleasant, gentle fragrance.
This shampoo's incredibly pleasant, soft scent is perfect for my sensitivity—it beat three other brands and surpasses all previous products I've tried, offering gentle relief.
This shampoo and cream rinse transformed my thinning, frizzy waves into strong, full hair I proudly wear down now.
At 70+, this shampoo and cream rinse revived my thinning frizzy waves into strong, full hair. I finally wear it down with confidence after magical texture transformation.
This shampoo eliminates my oily scalp fast, leaving long-lasting freshness for confidence.
As someone with extremely oily scalp, this shampoo washes out dirt quickly and maintains fresh scent for hours, preventing embarrassing odor during intimate times.
This shampoo cured my flaky scalp better than prescriptions, leaving clean, great-smelling hair.
This shampoo eliminated my stubborn scalp flakes when nothing else worked, outperforming prescriptions. It delivers clean, fresh-smelling hair, though conditioner remains essential for my fine, tangle-prone strands.
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I love this plain shampoo for its simplicity and effectiveness—no frills, just great hair days.
This shampoo transformed my hair, making combing effortless and snag-free instantly.
This shampoo transformed my dry, frizzy hair into soft, smooth locks instantly—I'm hooked!
I found the best fragrance-free shampoo that keeps my hair soft without drying my scalp.
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