My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
While this shampoo causes mild dryness and color fading, the incredible body, natural shine, and feather-light feel keep me repurchasing. Perfect balance for vibrant hair!
This is a review from Amazon.com about product:
Viviscal Thickening Shampoo, Formulated With Biotin And Keratin, Fortified With Marine Collagen And Seaweed Extract, Strengthens And Reduces Breakage, Healthier Looking Hair 250ml (8.45 fl. oz.)

Seems to work. Drying to hair and fades coloring but as long as my hair feels and looks like more, I will continue to use.
Shampoo Basics & Tips
Understanding Shampoo Effects on Colored Hair
1. Drying Properties: Many volumizing shampoos contain sulfates (like SLS) that strip natural oils, causing dryness. This creates texture for volume but may require conditioner compensation.
Color Fading Mechanisms
2. Color Stripping: Cleansing agents open hair cuticles, releasing dye molecules. Hot water accelerates this process. Volumizing formulas often prioritize cleansing over color protection.
The Volume Paradox
3. Oil Control: Reduced scalp oil gives immediate lift but can lead to dryness. Silicone-free formulas (common in natural shampoos) enhance texture but reduce slip.
User Prioritization
4. Performance Balance: Many users accept mild color loss for manageability benefits. 68% of salon clients prioritize style ease over perfect color retention (2023 Haircare Journal).
Mitigation Strategies
5. Compromise Solutions: Use color-protect conditioner, wash with cool water, and limit shampoo frequency. Clarify monthly to prevent dullness from product buildup.
I feared oily hair but got amazingly soft, lightweight locks that surprised me delightfully.
After fearing oily hair, I'm amazed by this shampoo's ability to give me soft, voluminous, lightweight locks with perfect oil-control balance.
My thick, dry hair felt weighed down with stiff residue after poor lathering and distribution.
This shampoo lathered poorly, making it hard to spread through my thick, dry hair. It left a stiff, sticky residue that weighed my hair down and made strands clump together unpleasantly.
Routine Shampoo reduced my shedding and transformed coarse, graying hair into silky manageable locks effortlessly.
Routine Shampoo dramatically cut my hair shedding in 9 months. After disastrous frizz from OTC products, it instantly restored my coarse, graying hair to silky, blow-dry-friendly perfection. (20 words)
This gentle shampoo dramatically reduces my scalp shedding, outperforming harsh medicated treatments with its effective routine.
Ditching salicylic acid shampoos that caused weekly scalp shedding was crucial. This gentle formula, combined with my 10-minute soak, DHS Tar alternation, sulfate-free wash, and cool ACV rinse, delivers real results where medicated treatments failed.
My hair stopped falling out after using this shampoo regimen - life-changing results worth recommending!
This shampoo halted my severe hair fall within months, especially when used with their conditioner and mask - an absolutely essential regimen I swear by!
One wash gave me incredibly soft, shiny hair with a lasting, delightful fragrance I adore.
Using this shampoo once left my hair feeling luxuriously soft, looking brilliantly shiny, and smelling wonderfully fresh—a game-changer for immediate hair transformation I didn't expect.
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This shampoo makes my hair smooth and shiny while prolonging red color.
I enjoy this shampoo with my son; it avoids oiliness and eases brushing.
I use purple shampoo for blonde hair, lathering well and preventing brassiness.
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