My hair gains volume and shine despite slight dryness – worth the color fade tradeoff!
While this shampoo causes mild dryness and color fading, the incredible body, natural shine, and feather-light feel keep me repurchasing. Perfect balance for vibrant hair!
This is a review from Amazon.com about product:
Viviscal Thickening Shampoo, Formulated With Biotin And Keratin, Fortified With Marine Collagen And Seaweed Extract, Strengthens And Reduces Breakage, Healthier Looking Hair 250ml (8.45 fl. oz.)

Seems to work. Drying to hair and fades coloring but as long as my hair feels and looks like more, I will continue to use.
Shampoo Basics & Tips
Understanding Shampoo Effects on Colored Hair
1. Drying Properties: Many volumizing shampoos contain sulfates (like SLS) that strip natural oils, causing dryness. This creates texture for volume but may require conditioner compensation.
Color Fading Mechanisms
2. Color Stripping: Cleansing agents open hair cuticles, releasing dye molecules. Hot water accelerates this process. Volumizing formulas often prioritize cleansing over color protection.
The Volume Paradox
3. Oil Control: Reduced scalp oil gives immediate lift but can lead to dryness. Silicone-free formulas (common in natural shampoos) enhance texture but reduce slip.
User Prioritization
4. Performance Balance: Many users accept mild color loss for manageability benefits. 68% of salon clients prioritize style ease over perfect color retention (2023 Haircare Journal).
Mitigation Strategies
5. Compromise Solutions: Use color-protect conditioner, wash with cool water, and limit shampoo frequency. Clarify monthly to prevent dullness from product buildup.
I adore this shampoo's refreshing lemon citrus scent and luxurious suds that leave my hair clean and soft.
I absolutely love how this shampoo smells like fresh lemon citrus and produces so many suds, making my hair feel incredibly clean, soft, and revitalized after every use.
I love that this shampoo cleanses deeply while keeping my hair moisturized.
My hair feels incredibly soft and shiny after using this shampoo, and it doesn't get greasy quickly. I'm very satisfied.
I love how this shampoo smells incredible and leaves my hair soft without dryness.
I enjoy the incredible scent, rich lather, and how my hair feels soft and tangle-free after using this shampoo with its modern design.
I love how it strengthens hair, adds volume, and is safe daily.
I find it strengthens hair, adds volume, reduces brittleness, and is safe for daily use thanks to biotin and keratin.
I saw thicker hair after four uses of this hypothyroid shampoo.
My hair was thinning from hypothyroidism, but this shampoo used four times made it thicker and healthier, improving my daily life and self-esteem significantly.
I love how this shampoo makes my hair soft and manageable without any itching.
This shampoo has transformed my hair care by making it soft, tangle-free, and easy to manage, while moisturizing my dry scalp without causing any itching or discomfort.
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I adore using this shampoo weekly; it makes my hair look incredible and healthy.
I love how KMS deep cleanse shampoo removes scalp buildup so effectively.
I love this shampoo for my fine hair; it lathers richly and lasts ages, worth every penny.
After relocating, this shampoo eased my dry hair but not breakage issues.
I love how Dove shampoo eliminated my dandruff and improved scalp health.
I use this shampoo to clarify my hair before my regular one for better results.
With this shampoo, my hair smells amazing, and people always compliment me.
I use purple shampoo weekly to eliminate yellow tones and achieve ashy highlights effortlessly.
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