After 5 years, I trust this shampoo for gentle color retention, lasting softness, and revitalizing fragrance.
This shampoo delivers softness, subtle color retention, and lasting fragrance after years of use, though improved lid sealing during shipping is necessary to avoid messy leaks.
This is a review from Amazon.com about product:
John Frieda Radiant Red, Color Boosting Shampoo, Enhances, Protects, & Hydrates with Pomegranate Extract and Vitamin E for Natural or Color-Treated Hair, 8.3 Oz

Been using this product for 5 years. They tweaked it and the overall feeling of the shampoo is different as it comes out of the bottle. Leaves hair smelling good, and soft. Leaves a tint of color for sure. Does not attach to roots, but it does to older hair. COMPANY SHIPPED IT loos TOP, it leaked all over the box and onto other products (sunscreen tube) inside the box. COMPANY should seal or tape the lids for shipping.
Shampoo Basics & Tips
Shampoo Formula Tweaks
Shampoo formulas may change over time due to ingredient updates, regulatory requirements, or sustainability goals. Minor adjustments can alter texture, lather, or effectiveness, as noted by the reviewer.
Color Retention in Hair
Some shampoos deposit trace pigments to enhance or maintain dyed hair. This "tint" effect targets older, more porous strands rather than roots, which have tighter cuticles.
Hair Porosity Differences
Older hair tends to be more porous due to damage, allowing products like color-depositing shampoos to adhere better compared to healthier roots.
Shipping Leak Prevention
Liquid products require tamper-proof seals and pressure-resistant lids during transit. Leaks risk product loss, cross-contamination (e.g., sunscreen), and customer dissatisfaction.
Sulfate-Free Preservation
Gentle shampoos often omit harsh sulfates, necessitating alternative preservatives. Formula changes might affect viscosity or stability, impacting user experience.
I love that this shampoo cleanses deeply while keeping my hair moisturized.
My hair feels incredibly soft and shiny after using this shampoo, and it doesn't get greasy quickly. I'm very satisfied.
I love how this shampoo smells incredible and leaves my hair soft without dryness.
I enjoy the incredible scent, rich lather, and how my hair feels soft and tangle-free after using this shampoo with its modern design.
I love how it strengthens hair, adds volume, and is safe daily.
I find it strengthens hair, adds volume, reduces brittleness, and is safe for daily use thanks to biotin and keratin.
I saw thicker hair after four uses of this hypothyroid shampoo.
My hair was thinning from hypothyroidism, but this shampoo used four times made it thicker and healthier, improving my daily life and self-esteem significantly.
I love how this shampoo makes my hair soft and manageable without any itching.
This shampoo has transformed my hair care by making it soft, tangle-free, and easy to manage, while moisturizing my dry scalp without causing any itching or discomfort.
I love how this shampoo's gentle formula and pleasant fragrance benefit my entire family's hair.
My family adores this shampoo for its luxurious feel, wonderful fragrance, and gentle formula that keeps our hair soft, shiny, and manageable in daily use.
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