After 5 years, I trust this shampoo for gentle color retention, lasting softness, and revitalizing fragrance.
This shampoo delivers softness, subtle color retention, and lasting fragrance after years of use, though improved lid sealing during shipping is necessary to avoid messy leaks.
This is a review from Amazon.com about product:
John Frieda Radiant Red, Color Boosting Shampoo, Enhances, Protects, & Hydrates with Pomegranate Extract and Vitamin E for Natural or Color-Treated Hair, 8.3 Oz

Been using this product for 5 years. They tweaked it and the overall feeling of the shampoo is different as it comes out of the bottle. Leaves hair smelling good, and soft. Leaves a tint of color for sure. Does not attach to roots, but it does to older hair. COMPANY SHIPPED IT loos TOP, it leaked all over the box and onto other products (sunscreen tube) inside the box. COMPANY should seal or tape the lids for shipping.
Shampoo Basics & Tips
Shampoo Formula Tweaks
Shampoo formulas may change over time due to ingredient updates, regulatory requirements, or sustainability goals. Minor adjustments can alter texture, lather, or effectiveness, as noted by the reviewer.
Color Retention in Hair
Some shampoos deposit trace pigments to enhance or maintain dyed hair. This "tint" effect targets older, more porous strands rather than roots, which have tighter cuticles.
Hair Porosity Differences
Older hair tends to be more porous due to damage, allowing products like color-depositing shampoos to adhere better compared to healthier roots.
Shipping Leak Prevention
Liquid products require tamper-proof seals and pressure-resistant lids during transit. Leaks risk product loss, cross-contamination (e.g., sunscreen), and customer dissatisfaction.
Sulfate-Free Preservation
Gentle shampoos often omit harsh sulfates, necessitating alternative preservatives. Formula changes might affect viscosity or stability, impacting user experience.
After seven weeks, I have significant new hair growth and thicker strands, impressing my stylist with visible results.
In just 7 weeks of using Actiiv Recovery Thickening shampoo, I noticed abundant new hair growth on my hairline and scalp, with thicker strands that significantly filled in previous bald spots, amazing my stylist.
I love how this shampoo removes hard water mineral deposits, leaving my hair incredibly soft and clean after just one use.
I used this product just one time and am in love! It combat hard water mineral deposits effectively, and with the shampoo, mask, and leave-in conditioner, my hair is now super soft and feels thoroughly clean. I'm completely sold on this solution.
I love how this shampoo adds body to my fine hair, and I rotate it for best results.
For nearly a decade, I've trusted this shampoo to give my fine, thin hair incredible body. I alternate it with another brand to avoid residue and keep my hair voluminous and strong over time.
I use this shampoo and my kids' hair smells amazing for days.
I've found this shampoo exceptional for my children's hair. Our stylist uses it, and the amazing scent lasts for days, while its economical formula means a bottle serves two boys for months.
I love the great scent of this shampoo, but it doesn't keep my hair clean as long as others.
After using this shampoo, I appreciate its wonderful scent, but I find that it doesn't cleanse my hair thoroughly enough, leading to quicker oiliness compared to other products I've tried.
I always trusted Bed Head shampoo, but the recent purchase disappointed me.
I have purchased Bed Head shampoo multiple times for its reliable performance and pleasant fragrance, but the most recent set arrived with a terrible smell and thin consistency, making me hesitant to buy again.
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I love how this shampoo leaves my hair incredibly soft and refreshed.
I adore this shampoo's rich lather that leaves my hair clean and fresh with a light scent.
This shampoo has eliminated my dandruff and soothed dry scalp for years.
After one use, Moroccan Oil purple shampoo transformed my brassy hair perfectly.
I use Garnier shampoo; my son's curly hair turns soft and smooth.
My colored hair remains soft, manageable, and fade-free after using this shampoo.
I love how this shampoo makes my hair shiny, soft, and fragrant, enhancing its value.
This shampoo made my hair soft before drying and full after use.
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