After 5 years, I trust this shampoo for gentle color retention, lasting softness, and revitalizing fragrance.
This shampoo delivers softness, subtle color retention, and lasting fragrance after years of use, though improved lid sealing during shipping is necessary to avoid messy leaks.
This is a review from Amazon.com about product:
John Frieda Radiant Red, Color Boosting Shampoo, Enhances, Protects, & Hydrates with Pomegranate Extract and Vitamin E for Natural or Color-Treated Hair, 8.3 Oz

Been using this product for 5 years. They tweaked it and the overall feeling of the shampoo is different as it comes out of the bottle. Leaves hair smelling good, and soft. Leaves a tint of color for sure. Does not attach to roots, but it does to older hair. COMPANY SHIPPED IT loos TOP, it leaked all over the box and onto other products (sunscreen tube) inside the box. COMPANY should seal or tape the lids for shipping.
Shampoo Basics & Tips
Shampoo Formula Tweaks
Shampoo formulas may change over time due to ingredient updates, regulatory requirements, or sustainability goals. Minor adjustments can alter texture, lather, or effectiveness, as noted by the reviewer.
Color Retention in Hair
Some shampoos deposit trace pigments to enhance or maintain dyed hair. This "tint" effect targets older, more porous strands rather than roots, which have tighter cuticles.
Hair Porosity Differences
Older hair tends to be more porous due to damage, allowing products like color-depositing shampoos to adhere better compared to healthier roots.
Shipping Leak Prevention
Liquid products require tamper-proof seals and pressure-resistant lids during transit. Leaks risk product loss, cross-contamination (e.g., sunscreen), and customer dissatisfaction.
Sulfate-Free Preservation
Gentle shampoos often omit harsh sulfates, necessitating alternative preservatives. Formula changes might affect viscosity or stability, impacting user experience.
I've used this shampoo for years to prevent thinning hair and maintain its health.
Over many years, I've relied on this shampoo to combat thinning hair, and it consistently prevents further loss while improving thickness and overall hair vitality for a healthier look.
I love how this shampoo makes my hair clean, thick, and it grows very fast.
With this shampoo, my hair feels clean, appears thicker, and grows rapidly. However, it fails to promote new hair growth, which is a common issue with online products I've tried.
I love how this shampoo lathers thickly with a clean, wonderful aroma for daily use.
I enjoy using this shampoo daily as it lathers thickly with little product and offers a clean, wonderful aromatic experience that keeps my hair healthy and smelling great all day long.
My hair is thicker thanks to this amazing shampoo and game changer.
This amazing shampoo transformed my hair, making it thicker and fuller. It was a game changer for both me and my husband, delivering visible results and boosting our confidence in daily hair care.
I love how this shampoo makes my hair soft and silky without conditioner.
This shampoo gave me soft, silky hair that's manageable sans conditioner. Medium lather, faint scent, hydrated. Ideal for color-treated hair.
I find this conditioner perfect for smooth, frizz-free curls that comb easily.
I am so happy with how this conditioner makes my daughters' curly hair smooth and combable while controlling frizz effectively.
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