After 5 years, I trust this shampoo for gentle color retention, lasting softness, and revitalizing fragrance.
This shampoo delivers softness, subtle color retention, and lasting fragrance after years of use, though improved lid sealing during shipping is necessary to avoid messy leaks.
This is a review from Amazon.com about product:
John Frieda Radiant Red, Color Boosting Shampoo, Enhances, Protects, & Hydrates with Pomegranate Extract and Vitamin E for Natural or Color-Treated Hair, 8.3 Oz

Been using this product for 5 years. They tweaked it and the overall feeling of the shampoo is different as it comes out of the bottle. Leaves hair smelling good, and soft. Leaves a tint of color for sure. Does not attach to roots, but it does to older hair. COMPANY SHIPPED IT loos TOP, it leaked all over the box and onto other products (sunscreen tube) inside the box. COMPANY should seal or tape the lids for shipping.
Shampoo Basics & Tips
Shampoo Formula Tweaks
Shampoo formulas may change over time due to ingredient updates, regulatory requirements, or sustainability goals. Minor adjustments can alter texture, lather, or effectiveness, as noted by the reviewer.
Color Retention in Hair
Some shampoos deposit trace pigments to enhance or maintain dyed hair. This "tint" effect targets older, more porous strands rather than roots, which have tighter cuticles.
Hair Porosity Differences
Older hair tends to be more porous due to damage, allowing products like color-depositing shampoos to adhere better compared to healthier roots.
Shipping Leak Prevention
Liquid products require tamper-proof seals and pressure-resistant lids during transit. Leaks risk product loss, cross-contamination (e.g., sunscreen), and customer dissatisfaction.
Sulfate-Free Preservation
Gentle shampoos often omit harsh sulfates, necessitating alternative preservatives. Formula changes might affect viscosity or stability, impacting user experience.
This sulfate-free shampoo stopped my scalp irritation while adding natural body for easy styling - worth every penny!
Route Shampoo eliminated my scalp itching and redness while creating perfect styling body. Though pricey, the results justified buying a second bottle for my vacation home. (20 words)
I love how these shampoo bars make my hair soft, shiny, and odor-free while extending wash days effortlessly.
These shampoo bars deliver soft, shiny hair with a subtle toning effect, extending wash days without dryness—easy storage and gentle scent win me over.
I love this hydrating shampoo for voluminous hair, though I wish the conditioner mix-up didn't leave me stranded.
I rely on this shampoo for consistently hydrated, voluminous hair. The accidental conditioner delivery was disappointing, but the shampoo's performance keeps me loyal and stocked up.
This shampoo failed my oily hair despite perfect application - here's why.
After meticulous use as directed, this shampoo left my hair disappointingly oily. It didn't deliver promised oil control, making me question its formula and suitability for greasy hair types.
This shampoo cleanses thoroughly while delivering a delicate spa-like aroma that elevates my daily hair routine.
This gentle formula cleanses without stripping moisture, and its subtle natural scent turns mundane showers into rejuvenating spa moments I eagerly anticipate.
This shampoo left my hair incredibly soft, though the conditioner pump arrived broken and the tea tree scent is subtle.
My hair transformed to silky-soft with this shampoo! While the tea tree oil offers mild freshness, the conditioner pump malfunctioned during delivery—still a win for smooth locks.
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This shampoo keeps my thin curly hair soft and frizz-free, earning compliments.
I adore how this shampoo enhances my brown and blonde shades, keeping them vibrant and fresh.
I find this shampoo excellent for shiny hair and gentle on color.
This conditioner controls oil, adds volume, and smells fantastic for my hair.
I love how this shampoo protects my color and aids recovery, but it's too hydrating for fine hair.
I love this shampoo's light scent, clean hair, and affordable bulk packs.
I love how this shampoo makes my thick hair soft and moisturized for days with no buildup.
I was skeptical but this shampoo colored my gray hairs shiny black in just ten minutes effortlessly.
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