After 5 years, I trust this shampoo for gentle color retention, lasting softness, and revitalizing fragrance.
This shampoo delivers softness, subtle color retention, and lasting fragrance after years of use, though improved lid sealing during shipping is necessary to avoid messy leaks.
This is a review from Amazon.com about product:
John Frieda Radiant Red, Color Boosting Shampoo, Enhances, Protects, & Hydrates with Pomegranate Extract and Vitamin E for Natural or Color-Treated Hair, 8.3 Oz

Been using this product for 5 years. They tweaked it and the overall feeling of the shampoo is different as it comes out of the bottle. Leaves hair smelling good, and soft. Leaves a tint of color for sure. Does not attach to roots, but it does to older hair. COMPANY SHIPPED IT loos TOP, it leaked all over the box and onto other products (sunscreen tube) inside the box. COMPANY should seal or tape the lids for shipping.
Shampoo Basics & Tips
Shampoo Formula Tweaks
Shampoo formulas may change over time due to ingredient updates, regulatory requirements, or sustainability goals. Minor adjustments can alter texture, lather, or effectiveness, as noted by the reviewer.
Color Retention in Hair
Some shampoos deposit trace pigments to enhance or maintain dyed hair. This "tint" effect targets older, more porous strands rather than roots, which have tighter cuticles.
Hair Porosity Differences
Older hair tends to be more porous due to damage, allowing products like color-depositing shampoos to adhere better compared to healthier roots.
Shipping Leak Prevention
Liquid products require tamper-proof seals and pressure-resistant lids during transit. Leaks risk product loss, cross-contamination (e.g., sunscreen), and customer dissatisfaction.
Sulfate-Free Preservation
Gentle shampoos often omit harsh sulfates, necessitating alternative preservatives. Formula changes might affect viscosity or stability, impacting user experience.
I use Head & Shoulders at the gym: stops itchy flakes, leaves hair soft and fresh-smelling without grease.
Head & Shoulders is my gym essential—it tackles dandruff and itchiness effectively while cleansing hair thoroughly without residue. I love the softness and fresh scent after every shower.
My shampoo reduced bleach-damaged flyaways instantly while smoothing frizz and boosting new hair growth.
Following severe bleach breakage, my shampoo visibly reduced flyaways and improved smoothness after just one use. Now I eagerly await its long-term frizz control and new growth benefits.
This shampoo finally controlled my extreme oiliness, letting me go 36 hours between washes without itchiness or dryness.
This shampoo rescued my fine, oily hair after months of failed fixes. It controls oil for 36 hours, stops scalp itch, adds unexpected volume with blow-drying, softens ends with its conditioner, uses minimal product, smells pleasant, and is fantastic value
I love how this sulfate-free shampoo lathers well, cleans deeply without over-drying, and leaves hair soft and shiny.
This sulfate-free shampoo lathers exceptionally well while cleansing gently. I use it monthly for a deep clean that prevents dandruff and psoriasis without stripping natural oils, leaving hair incredibly soft and shiny.
This shampoo added body to my color-treated hair, though brushing felt less smooth than usual. Scent was unique but faded quickly.
My color-treated hair gained extra volume with this shampoo, but brushing required more effort than my smoothing routine. The unusual fragrance didn't linger long, yet it performed as claimed for body boost.
This purple shampoo banishes brassiness beautifully without staining hands – and the scent keeps me hooked!
I love this purple shampoo for fighting brassiness without staining my hands, and its fantastic scent makes every wash enjoyable, even if it needs a bit more time than others.
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I love how this shampoo makes my hair clean, shiny, and less oily quickly with a light scent.
I love the refreshing orange shampoo that greatly improves my skin's feel.
I tried this shampoo and my extremely greasy hair is now completely oil-free overnight.
After three weeks use, my hairline improved visibly, I anticipate further growth.
I find this shampoo effective, with a nice smell that leaves my hair feeling clean and fresh.
My hair is now silky soft and bouncy thanks to this shampoo.
I find the no-rinse shampoo excellent with rose scent and enough lather.
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This shampoo eliminated my dandruff while protecting my keratin treatment perfectly.
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