After 5 years, I trust this shampoo for gentle color retention, lasting softness, and revitalizing fragrance.
This shampoo delivers softness, subtle color retention, and lasting fragrance after years of use, though improved lid sealing during shipping is necessary to avoid messy leaks.
This is a review from Amazon.com about product:
John Frieda Radiant Red, Color Boosting Shampoo, Enhances, Protects, & Hydrates with Pomegranate Extract and Vitamin E for Natural or Color-Treated Hair, 8.3 Oz

Been using this product for 5 years. They tweaked it and the overall feeling of the shampoo is different as it comes out of the bottle. Leaves hair smelling good, and soft. Leaves a tint of color for sure. Does not attach to roots, but it does to older hair. COMPANY SHIPPED IT loos TOP, it leaked all over the box and onto other products (sunscreen tube) inside the box. COMPANY should seal or tape the lids for shipping.
Shampoo Basics & Tips
Shampoo Formula Tweaks
Shampoo formulas may change over time due to ingredient updates, regulatory requirements, or sustainability goals. Minor adjustments can alter texture, lather, or effectiveness, as noted by the reviewer.
Color Retention in Hair
Some shampoos deposit trace pigments to enhance or maintain dyed hair. This "tint" effect targets older, more porous strands rather than roots, which have tighter cuticles.
Hair Porosity Differences
Older hair tends to be more porous due to damage, allowing products like color-depositing shampoos to adhere better compared to healthier roots.
Shipping Leak Prevention
Liquid products require tamper-proof seals and pressure-resistant lids during transit. Leaks risk product loss, cross-contamination (e.g., sunscreen), and customer dissatisfaction.
Sulfate-Free Preservation
Gentle shampoos often omit harsh sulfates, necessitating alternative preservatives. Formula changes might affect viscosity or stability, impacting user experience.
I love this biotin shampoo's amazing fragrance and effective hair loss prevention, though it slightly reduces volume.
This biotin shampoo delivers incredible scent improvement and noticeable hair loss reduction, validating its effectiveness. The only trade-off is reduced volume, but healthier hair growth outweighs this minor drawback for me.
I love this affordable natural shampoo—it rivals Deva Curl's quality while saving me money.
Switching to this natural shampoo saved me money—it performs almost like expensive Deva Curl but with cleaner ingredients and better value for daily use.
I reversed hair loss in 8 months! My hair grew back stronger and healthier than ever using this shampoo.
My unexplained hair fall stopped completely after using this shampoo. Within 6-8 months, I achieved stronger, healthier regrowth that surpassed my expectations. Highly recommended solution!
My long hair feels thicker, softer with less shedding and new growth after using this clarifying shampoo.
I love how this shampoo makes my long hair thicker, softer with zero residue and less shedding. It clarifies my scalp, reduces itch, adds volume, and even helps new growth. Low suds work better with a quick double wash technique.
I love this pink shampoo for its amazing scent that leaves hair healthy, refreshed, shiny and soft.
This pink shampoo delivers an awesome scent while making my hair feel nice, healthy, refreshed, shiny, and soft. I won't try any other color because it works perfectly.
I adore this shampoo for lasting a year, smelling great, and reducing waste through easy refills.
Using this shampoo daily, I value its ample year-long quantity, nice scent, and refillable design that minimizes packaging; it's an eco-friendly option I suggest.
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As a person with allergies, I use this purple shampoo without issues.
I recommend this shampoo because it's gentle, effective, and chemical-free for healthy hair.
I started with this salon shampoo for its candy fragrance and Amazon savings, loving the results.
After six weeks, I noticed thicker-looking hair with this shampoo, though new growth is still slow.
I appreciate the fast fix and shampoo's great impact on my hair.
I like this shampoo for its hair benefits, but find the price a bit high for regular use.
After trying As I Am shampoo, my dandruff disappeared and hair improved.
As a fan, I highly recommend this shampoo for tremendous hair health improvements.
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