After 5 years, I trust this shampoo for gentle color retention, lasting softness, and revitalizing fragrance.
This shampoo delivers softness, subtle color retention, and lasting fragrance after years of use, though improved lid sealing during shipping is necessary to avoid messy leaks.
This is a review from Amazon.com about product:
John Frieda Radiant Red, Color Boosting Shampoo, Enhances, Protects, & Hydrates with Pomegranate Extract and Vitamin E for Natural or Color-Treated Hair, 8.3 Oz

Been using this product for 5 years. They tweaked it and the overall feeling of the shampoo is different as it comes out of the bottle. Leaves hair smelling good, and soft. Leaves a tint of color for sure. Does not attach to roots, but it does to older hair. COMPANY SHIPPED IT loos TOP, it leaked all over the box and onto other products (sunscreen tube) inside the box. COMPANY should seal or tape the lids for shipping.
Shampoo Basics & Tips
Shampoo Formula Tweaks
Shampoo formulas may change over time due to ingredient updates, regulatory requirements, or sustainability goals. Minor adjustments can alter texture, lather, or effectiveness, as noted by the reviewer.
Color Retention in Hair
Some shampoos deposit trace pigments to enhance or maintain dyed hair. This "tint" effect targets older, more porous strands rather than roots, which have tighter cuticles.
Hair Porosity Differences
Older hair tends to be more porous due to damage, allowing products like color-depositing shampoos to adhere better compared to healthier roots.
Shipping Leak Prevention
Liquid products require tamper-proof seals and pressure-resistant lids during transit. Leaks risk product loss, cross-contamination (e.g., sunscreen), and customer dissatisfaction.
Sulfate-Free Preservation
Gentle shampoos often omit harsh sulfates, necessitating alternative preservatives. Formula changes might affect viscosity or stability, impacting user experience.
I found sufficient cleaning but no deep clean difference, with an annoyingly strong, long-lasting scent.
This shampoo cleaned my hair adequately but didn't deliver promised deep cleaning results. Its excessively strong, long-lasting scent became annoying, and the $34 price seems high for a small bottle, though twice-weekly use might improve value.
This pH-balancing shampoo gently removes product buildup while protecting my thin hair from damage.
Following baking soda washes, this shampoo balances my scalp pH, thoroughly cleanses hair products without damage, reduces split ends, and maintains volume in my thin hair between washes. 20 words
I love Hawthorne's thickening shampoo for its amazing scent, visible results, and lasting affordability.
Switching to Hawthorne thickening shampoo gave me fuller hair with a fantastic scent. Its long-lasting formula saves money while outperforming premium brands like Hims. Highly recommended!
I can't wear perfume with this shampoo because its overwhelming scent competes.
This intensely perfumed shampoo overpowers my favorite scents, making fragrance layering impossible for daily use.
My shampoo gives incredible shine and bounce, wowing my hairdresser with healthy hair transformation weekly.
With weekly use, my shampoo delivers unbelievable shine and bounce to my choppy layers. My hairdresser gasped at the healthy transformation, and deep conditioner packs enhance results when rinsed properly for textured hair.
I love this shampoo but received a loose pump nozzle and messy packaging, wasting product.
Despite being a high-quality shampoo, mine came with an unscrewed pump nozzle and minimal protection in the box, causing leaks and product waste during shipping. Very frustrating!
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I love this conditioner for thicker hair, controlled flyaways, and great scent.
After going blonde, my dry hair regained health rapidly using this shampoo.
Initially hesitant, I found this color shampoo's gray coverage amazing with conditioner.
After years of struggle, this shampoo cured my dandruff and softened my hair.
I found this shampoo clears my scalp issues quickly with gentle herbal scent and rich lather.
I love how this shampoo makes my hair feel so soft and healthy after every use.
I love how this clarifying shampoo cleanses without drying, keeping my hair soft and healthy.
I quickly got rid of dandruff using this shampoo that smells great.
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