After 5 years, I trust this shampoo for gentle color retention, lasting softness, and revitalizing fragrance.
This shampoo delivers softness, subtle color retention, and lasting fragrance after years of use, though improved lid sealing during shipping is necessary to avoid messy leaks.
This is a review from Amazon.com about product:
John Frieda Radiant Red, Color Boosting Shampoo, Enhances, Protects, & Hydrates with Pomegranate Extract and Vitamin E for Natural or Color-Treated Hair, 8.3 Oz

Been using this product for 5 years. They tweaked it and the overall feeling of the shampoo is different as it comes out of the bottle. Leaves hair smelling good, and soft. Leaves a tint of color for sure. Does not attach to roots, but it does to older hair. COMPANY SHIPPED IT loos TOP, it leaked all over the box and onto other products (sunscreen tube) inside the box. COMPANY should seal or tape the lids for shipping.
Shampoo Basics & Tips
Shampoo Formula Tweaks
Shampoo formulas may change over time due to ingredient updates, regulatory requirements, or sustainability goals. Minor adjustments can alter texture, lather, or effectiveness, as noted by the reviewer.
Color Retention in Hair
Some shampoos deposit trace pigments to enhance or maintain dyed hair. This "tint" effect targets older, more porous strands rather than roots, which have tighter cuticles.
Hair Porosity Differences
Older hair tends to be more porous due to damage, allowing products like color-depositing shampoos to adhere better compared to healthier roots.
Shipping Leak Prevention
Liquid products require tamper-proof seals and pressure-resistant lids during transit. Leaks risk product loss, cross-contamination (e.g., sunscreen), and customer dissatisfaction.
Sulfate-Free Preservation
Gentle shampoos often omit harsh sulfates, necessitating alternative preservatives. Formula changes might affect viscosity or stability, impacting user experience.
After using this shampoo, my hair is full and not oily anymore.
This shampoo gave me volume and oil control in just one week of daily use. I highly recommend it despite the cost for amazing hair transformation.
I love how this shampoo cleans my hair and adds volume, making it look fuller and healthier after use.
This shampoo has been my go-to for clean, voluminous hair; I've used it regularly and am thoroughly pleased with how it improves my hair's health and appearance.
I love how this clarifying shampoo makes my oily hair soft and fragrant.
With fine blond hair that gets oily, I rely on this clarifying shampoo monthly to remove buildup, soften my hair, and enjoy its gentle, fragrant cleansing for healthy results.
I restored my thick curls using gentle, sulfate-free shampoo that delivers amazing results.
Using this vegan, gluten-free recovery shampoo, I revived my thinning hair into thick, touchable curls, and my son is seeing positive changes too.
This luxurious shampoo gives me voluminous, clean hair with rich creamy lather.
I love how this quality shampoo leaves my hair cleansed and volumized without heaviness, thanks to its creamy lather and simple, neutral scent.
After trying many, I love this shampoo for silky, shiny, no-itch hair.
After testing various products, I found the perfect shampoo. It leaves my hair silky, shiny, and itch-free. I will repurchase.
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