After 5 years, I trust this shampoo for gentle color retention, lasting softness, and revitalizing fragrance.
This shampoo delivers softness, subtle color retention, and lasting fragrance after years of use, though improved lid sealing during shipping is necessary to avoid messy leaks.
This is a review from Amazon.com about product:
John Frieda Radiant Red, Color Boosting Shampoo, Enhances, Protects, & Hydrates with Pomegranate Extract and Vitamin E for Natural or Color-Treated Hair, 8.3 Oz

Been using this product for 5 years. They tweaked it and the overall feeling of the shampoo is different as it comes out of the bottle. Leaves hair smelling good, and soft. Leaves a tint of color for sure. Does not attach to roots, but it does to older hair. COMPANY SHIPPED IT loos TOP, it leaked all over the box and onto other products (sunscreen tube) inside the box. COMPANY should seal or tape the lids for shipping.
Shampoo Basics & Tips
Shampoo Formula Tweaks
Shampoo formulas may change over time due to ingredient updates, regulatory requirements, or sustainability goals. Minor adjustments can alter texture, lather, or effectiveness, as noted by the reviewer.
Color Retention in Hair
Some shampoos deposit trace pigments to enhance or maintain dyed hair. This "tint" effect targets older, more porous strands rather than roots, which have tighter cuticles.
Hair Porosity Differences
Older hair tends to be more porous due to damage, allowing products like color-depositing shampoos to adhere better compared to healthier roots.
Shipping Leak Prevention
Liquid products require tamper-proof seals and pressure-resistant lids during transit. Leaks risk product loss, cross-contamination (e.g., sunscreen), and customer dissatisfaction.
Sulfate-Free Preservation
Gentle shampoos often omit harsh sulfates, necessitating alternative preservatives. Formula changes might affect viscosity or stability, impacting user experience.
I love how this shampoo's great smell cleared my child's dandruff quickly.
I was impressed by the pleasant fragrance and rapid results of this shampoo, as it cleared my child's stubborn thick dandruff in less than two weeks with minimal weekly application, making life easier.
I use this shampoo to restore moisture and conditioner to hold it.
I was introduced to this shampoo by my stylist it restores moisture and the conditioner holds it making my hair healthy and vibrant always.
I love this shampoo's natural scent, rich lather, and sleek hair with less fallout.
This shampoo has a natural scent and rich lather; it stiffens then relaxes hair, leaving it sleek with less fallout, ideal for fine hair, and the conditioner is thick but effective for smooth results.
I love how this shampoo deeply cleanses my oily scalp with a refreshing tingle.
I use this shampoo to thoroughly clean my scalp when it's oily, loving the refreshing tingle and scent, but I only apply it to the scalp to avoid drying out my fine, dry curly hair ends.
In just two weeks, this shampoo eliminated my dandruff, itchiness, and oily hair while reducing hair fall.
After two weeks with this shampoo, my dandruff disappeared, itchiness stopped, oily hair became manageable, and hair fall reduced, giving me confidence and healthier hair overall.
This shampoo slowly cleanses my hair of water chemicals, leaving it healthy.
I use this shampoo to gently eliminate chemical buildup from my hair caused by well water, improving its health and manageability over time.
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My hair is thicker thanks to this amazing shampoo and game changer.
I love how this shampoo makes my hair soft and silky without conditioner.
I find this conditioner perfect for smooth, frizz-free curls that comb easily.
Using Routine shampoo, I enjoy the lather and expect improved hair health.
I have discovered this shampoo makes my hair cleaner, softer, and buildup-free.
I love how this shampoo's great smell cleared my child's dandruff quickly.
I use this shampoo to restore moisture and conditioner to hold it.
I love this shampoo's natural scent, rich lather, and sleek hair with less fallout.
I love how this shampoo deeply cleanses my oily scalp with a refreshing tingle.
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