This purple shampoo outperforms others and doesn't leave my platinum hair purple.
I highly recommend this purple shampoo as it outshines competitors, avoids purple stains on platinum hair, and is truly underrated for its effectiveness.
This is a review from Amazon.com about product:
TRUSS Purple Shampoo & Toner for Blonde Hair - Blond Shampoo for Bleached, Gray, Highlighted & Brassy Hair - Restore Strength, Shine & Elasticity - Hydrating Daily Color Protection (10.14 Fl Oz)
This is the best purple shampoo I’ve ever used. It blows away all competition: Clairol shimmer lights, and even Joico which is significantly more expensive. Best part? It doesn’t leave my platinum hair purple like Joico does. Super underrated shampoo!
Shampoo Basics & Tips
What is Purple Shampoo?
Purple shampoo is a toning product designed for blonde, silver, or platinum hair to neutralize unwanted yellow or brassy tones. It contains violet pigments that counterbalance yellow hues on the color wheel, resulting in a cooler, brighter appearance. This is especially useful for chemically treated hair, which tends to develop brassiness over time due to environmental factors like sun exposure or washing.
Why Doesn't This Shampoo Leave Hair Purple?
Some purple shampoos can deposit too much pigment, leading to a purple or gray tint on light hair. This product likely has a balanced formula with controlled pigment levels, ensuring it tones without over-saturating. Factors like application time, hair porosity, and product quality play a role; for instance, highly porous hair may absorb more color, but this shampoo avoids that issue, making it ideal for daily or frequent use without risk of discoloration.
Comparing Purple Shampoo Brands
In the review, Clairol Shimmer Lights and Joico are mentioned as competitors. Clairol is often budget-friendly but may vary in consistency, while Joico is pricier and known for intense toning that can sometimes over-deposit purple. This shampoo stands out by providing effective toning without the drawbacks, such as excessive coloring or high cost. When choosing a purple shampoo, consider your hair's needs: lighter shades benefit from gentle formulas, while darker blondes might need stronger toners.
Tips for Using Purple Shampoo
To maximize benefits, use purple shampoo once or twice a week, depending on your hair's brassiness. Apply it to wet hair, leave it on for 3-5 minutes (longer for more toning, but avoid over-processing), and rinse thoroughly. Always follow with conditioner to maintain moisture, as toning shampoos can be drying. For platinum hair, test a small section first to ensure no unwanted color buildup. Regular use helps maintain vibrancy between salon visits.
Common Questions About Purple Shampoo
Many users wonder if purple shampoo works on all hair colors—it's best for light shades like blonde, gray, or bleached hair. Dark hair may not show results. Overuse can lead to purple tones, so adjust frequency based on your hair's response. Additionally, purple shampoo isn't a substitute for dye; it's a maintenance tool. For damaged hair, look for variants with nourishing ingredients like keratin or argan oil to prevent dryness. Storing it in a cool place preserves its efficacy.
This shampoo reduced my hair loss, smells amazing, and left my curls soft and manageable.
Struggling with hair loss for 3 years, this shampoo finally reduced shedding, softened my curls, and lasts months with its gentle coconut formula.
This shampoo delivers shine, strength, and value—worth every penny with my conditioner routine!
This shampoo gives me incredible shine and strength—paired with my conditioner and mouse, it's a game-changer. Worth every penny, I'll keep reordering!
My hairdresser's shampoo protects color, lasts years with tiny pearl-sized doses—worth every penny!
This salon-quality shampoo, recommended by my stylist, uses minimal product per wash to lock in color and lasts over six years—ideal for short hair needing affordable luxury.
This shampoo transformed my dry hair with lightweight moisture and a fresh, non-greasy formula I adore
As someone with dry hair, I love how this shampoo delivers deep moisture without heaviness. The refreshing scent and residue-free formula make it my ultimate haircare essential for silky-soft results.
Heavy Hitter cleans deeply with refreshing scent but requires conditioner for softness.
This shampoo removes buildup effectively with a lingering fresh fragrance, though I use conditioner afterward to maintain hair softness and manageability.
This shampoo revitalized my thinning hair—gentle, effective, and worth repurchasing despite the smaller bottle.
Though surprised by the compact size initially, this shampoo transformed my thin hair with lightweight cleansing, reduced shedding, and renewed volume. Will reorder directly next time!
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After ten years, this shampoo keeps my hair clean and shiny affordably.
This conditioner works wonders on my dry, color-treated hair, lasting three washes.
I highly recommend this shampoo for its cleaning power and soft results.
I cut my drying and flatironing time in half using this effective shampoo for frizzy hair.
I love its great smell, wonderful effect, and how long it lasts.
I am very pleased with its lather, bottle size, and pleasant scent.
I enjoy saving money on this shampoo that lathers and cleans hair.
I like the shampoo, will buy separately; conditioner too thick, bottle flawed.
I use this shampoo to dry oily hair, gaining days between washes.
I find this shampoo ideal for gentle cleansing of my adult hair.
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