My white hair turned cool bright white, blending flawlessly with my skin tone—three compliments in a week! Strong purple formula delivers salon-quality results.
This shampoo turned my yellowish white hair into stunning icy brightness that harmonizes with my complexion. Noticed visible toning from the first wash—received three genuine compliments within days. The rich purple pigment works without overdrying. 10/10
This is a review from Amazon.com about product:
Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo, Repairs, Hydrates, & Brightens All Blonde, Lightened, & Grey Hair, 8.5 fl oz

This made such a difference for my white hair! It went from warm to bright white and looks better with my skin. I have gotten three compliments on my hair since I started using the shampoo this week! As other users have commented, it is strong and I swear that I see a hint of purple, but whatever... It looks great! Highly recommend. Worth the money.
Shampoo Basics & Tips
How Purple Shampoo Neutralizes Yellow Tones
Purple shampoo contains violet pigments that counteract yellow/brassy tones through color theory. The color wheel shows purple (opposite yellow) neutralizes warm undertones, creating cooler hair shades. This explains the reviewer's "bright white" transformation.
Why Strong Formulas Matter for Gray/White Hair
Mature hair tends to be more porous, absorbing pigments faster. A "strong" formula (higher dye concentration) ensures effective toning. However, the user's "hint of purple" comment suggests brief application time prevents over-toning.
Skin Tone Harmony Achieved
Cool-toned hair (bright white) complements cooler skin undertones, while warm hues clash. The shampoo helped the reviewer achieve color harmony, evidenced by increased compliments about their overall appearance.
Economic Value of Professional Results
Compared to salon toning treatments ($80+ per session), quality purple shampoo ($15-$30) offers similar results with weekly use. The "worth the money" endorsement reflects this cost-benefit analysis.
I love how Biosilk shampoo leaves my hair silky and clean with a delightful scent.
My Biosilk shampoo gives me silky, clean hair and a lovely fragrance. It's thick and long-lasting, and the 32oz bottle is budget-friendly, though I wish it had a pump for easier handling.
I adore Brazilian hair conditioner for soft, shiny hair but learned to read descriptions carefully.
I truly appreciate Brazilian hair conditioner for enhancing my hair's texture and shine; however, I mistakenly believed it was a bundle, so I'll buy the shampoo and advise others to read descriptions thoroughly for the best experience.
I found relief from hair loss with this effective and fragrant shampoo.
My friend recommended this shampoo to combat my hair loss, and I love its soothing texture and pleasant aroma; it works wonders for my hair health.
My dandruff and itching vanished after one wash with this natural shampoo.
After many failed products, this natural shampoo cured my dandruff instantly. I shampoo twice and leave it for three minutes for best results.
I love how this shampoo lathers well and works on my thick hair, but the refill smells weird.
I've used Pure Harmony Shampoo and appreciate its rich lather and suitability for my thick hair, though the refill bag has an unappealing chemical smell that differs from the bottled version.
I tried Amika dry shampoo and it made my hair silky, soft, and clean with a nice scent.
I used Amika dry shampoo and found it gives silky, soft, clean hair with a great scent, but the cost is a drawback; overall, I give it a 4 out of 5 rating for its benefits.
People who viewed this article also viewed
My hair loves this shampoo's lather, no tangles, I will repurchase it.
After the first wash, my itchy scalp vanished; hair turned soft and shiny.
I recommend Bellisso keratin shampoo for its sulfate-free formula that works effectively.
I used this shampoo to regrow thinning baby hairs, achieve fuller hair, and avoid gummy residue.
I use this shampoo for oily hair; it works for a day but scent is faint.
After just a couple uses, I saw amazing results with this shampoo bar, though the packaging spilled.
This shampoo keeps my thin curly hair soft and frizz-free, earning compliments.
I adore how this shampoo enhances my brown and blonde shades, keeping them vibrant and fresh.
Related articles
Virtue Shampoo transformed my hair into thicker, manageable locks with amazing results I love
This shampoo tames my thick hair, reduces frizz, and makes brushing effortless daily.
This shampoo cleanses oily scalp, adds shine, and soothes dryness effortlessly—love it!
This gentle shampoo keeps my fine, colored hair shiny, full, and damage-free without weighing down
More Shampoo reviews In Shampoo Say Website
Previous: This shampoo cleanses oily scalp, adds shine, and soothes dryness effortlessly—love it!





Comments(0)