My white hair turned cool bright white, blending flawlessly with my skin tone—three compliments in a week! Strong purple formula delivers salon-quality results.
This shampoo turned my yellowish white hair into stunning icy brightness that harmonizes with my complexion. Noticed visible toning from the first wash—received three genuine compliments within days. The rich purple pigment works without overdrying. 10/10
This is a review from Amazon.com about product:
Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo, Repairs, Hydrates, & Brightens All Blonde, Lightened, & Grey Hair, 8.5 fl oz
This made such a difference for my white hair! It went from warm to bright white and looks better with my skin. I have gotten three compliments on my hair since I started using the shampoo this week! As other users have commented, it is strong and I swear that I see a hint of purple, but whatever... It looks great! Highly recommend. Worth the money.
Shampoo Basics & Tips
How Purple Shampoo Neutralizes Yellow Tones
Purple shampoo contains violet pigments that counteract yellow/brassy tones through color theory. The color wheel shows purple (opposite yellow) neutralizes warm undertones, creating cooler hair shades. This explains the reviewer's "bright white" transformation.
Why Strong Formulas Matter for Gray/White Hair
Mature hair tends to be more porous, absorbing pigments faster. A "strong" formula (higher dye concentration) ensures effective toning. However, the user's "hint of purple" comment suggests brief application time prevents over-toning.
Skin Tone Harmony Achieved
Cool-toned hair (bright white) complements cooler skin undertones, while warm hues clash. The shampoo helped the reviewer achieve color harmony, evidenced by increased compliments about their overall appearance.
Economic Value of Professional Results
Compared to salon toning treatments ($80+ per session), quality purple shampoo ($15-$30) offers similar results with weekly use. The "worth the money" endorsement reflects this cost-benefit analysis.
I love this affordable natural shampoo—it rivals Deva Curl's quality while saving me money.
Switching to this natural shampoo saved me money—it performs almost like expensive Deva Curl but with cleaner ingredients and better value for daily use.
I reversed hair loss in 8 months! My hair grew back stronger and healthier than ever using this shampoo.
My unexplained hair fall stopped completely after using this shampoo. Within 6-8 months, I achieved stronger, healthier regrowth that surpassed my expectations. Highly recommended solution!
My long hair feels thicker, softer with less shedding and new growth after using this clarifying shampoo.
I love how this shampoo makes my long hair thicker, softer with zero residue and less shedding. It clarifies my scalp, reduces itch, adds volume, and even helps new growth. Low suds work better with a quick double wash technique.
I love this pink shampoo for its amazing scent that leaves hair healthy, refreshed, shiny and soft.
This pink shampoo delivers an awesome scent while making my hair feel nice, healthy, refreshed, shiny, and soft. I won't try any other color because it works perfectly.
I adore this shampoo for lasting a year, smelling great, and reducing waste through easy refills.
Using this shampoo daily, I value its ample year-long quantity, nice scent, and refillable design that minimizes packaging; it's an eco-friendly option I suggest.
This shampoo and conditioner give me smooth, amazing-smelling hair that stays fresh for 5 days.
Using this shampoo and conditioner set for over a year leaves my hair incredibly smooth, smelling amazing, and healthier than ever, letting me go 4-5 days without washing.
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I appreciate the soft hair feel, yet the strong scent bothers me.
My hair is smoother, less frizzy, softer, and I love the smell.
This high-quality shampoo works wonders on my short hair with minimal use.
I found this shampoo fades color quickly, though hair feels rough without conditioner.
I love how this lavender shampoo tames my frizzy hair and smells amazing.
I find this shampoo effective but too masculine and low on lather.
I love this rich, natural-smelling shampoo that reduces hair loss and gives me silky hair.
I prevent hair loss, regrow hair, and enjoy strong, smooth locks with ShapiroMD.
I love how this shampoo thickens my hair and makes it shiny.
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