Gently cleans color-treated hair without fading, soft and vibrant with a small amount.

2026-07-29 Shampoo reviews Categroy：Men's Views：69

I love this shampoo! It cleans my color-treated hair gently without stripping color, has a pleasant scent, and a little goes a long way. My hair feels soft and looks vibrant.Product Detail

Nexxus Shampoo: Cleans Without Stripping My Color

This is a review from Amazon.com about product:

Nexxus Hair Color Assure Sulfate-Free Shampoo with ProteinFusion, For Color Treated Hair Shampoo 13.5 oz

Nexxus Shampoo: Cleans Without Stripping My Color

This shampoo does a great job cleaning my hair without stripping my hair colour. It doesn't have an overpowering scent, and you don't need huge amount of product to get clean hair.

About Nexxus Color Assure Sulfate Free Shampoo

This shampoo is specifically designed for color-treated hair. It uses a sulfate-free formula that cleanses without stripping away artificial color molecules, helping to maintain vibrancy for up to 40 washes. The key technology is the Nexxus H4 Complex, which infuses hair with proteins and nutrients lost during the coloring process, restoring strength, elasticity, shine, and moisture. Unlike harsh detergents found in many shampoos, sulfate-free surfactants (such as sodium cocoyl isethionate or cocamidopropyl betaine) are gentle on the hair cuticle and help prevent premature fading. Additionally, the shampoo is also silicone-free, avoiding buildup that can weigh down color-treated strands.

Why "Sulfate-Free" Matters for Colored Hair

Sulfates (like sodium lauryl sulfate or SLS) are strong cleansing agents that can strip natural oils and color pigments from hair. For color-treated hair, sulfate-free formulas are essential to prolong the life of your dye job. They clean effectively while preserving the integrity of the color. Many users report that even a small amount of this shampoo lathers well and leaves hair feeling soft and clean without the stripping effect.

How to Use Nexxus Color Assure Shampoo for Best Results

Wet your hair thoroughly. Apply a quarter-sized amount (less than you might think, as the product is concentrated) and massage gently into scalp and hair. Focus on the roots rather than the ends to avoid over-cleansing. Rinse well and follow with Nexxus Color Assure Conditioner for maximum color protection and moisture. For enhanced shine and nourishment, consider a weekly deep conditioning treatment. Avoid hot water, as it can open the cuticle and release color; use lukewarm water instead.

Customer Insights & Real Experience

Based on thousands of reviews (average 4.4 stars), customers highlight that this shampoo effectively cleans color-treated hair without fading. Many appreciate the pleasant, non-overpowering scent and the fact that a little product goes a long way. However, opinions vary on moisture: some find it keeps hair soft and hydrated, while others report it can be drying (especially if used without conditioner). A few users mention greasiness or oiliness if used too frequently. For optimal results, pair with the matching conditioner and adjust frequency based on your hair type—fine or oily hair may benefit from daily use, while dry or curly hair may prefer every other day.

Product Specifications

Tips for Maintaining Color-Treated Hair

1. Use lukewarm water to wash; hot water fades color faster. 2. Limit washes to 2–3 times per week. 3. Apply a leave-in conditioner or heat protectant before styling. 4. Avoid chlorine and saltwater, or use a protective cap. 5. Incorporate a color-depositing treatment or gloss every few weeks to refresh shade.

Why This Shampoo is a Great Choice

Nexxus Color Assure Shampoo combines salon-quality protein infusion with gentle cleansing technology. It is free from sulfates, parabens, and phthalates, making it safe for sensitive scalps and chemically treated hair. The formula is designed to extend color vibrancy for up to 40 washes while replenishing nutrients lost during coloring. Many beauty enthusiasts and professional stylists recommend it as an affordable alternative to luxury shampoos. Whether you have highlights, balayage, or all-over color, this shampoo helps keep your hair looking freshly done.

Zenagen shampoo revived my damaged hair with softness, shine, and new growth

Zenagen Evolve shampoo saved my hair from severe breakage and thinning caused by tape-in extensions and heat styling. Using it every other day for 4 months, I saw nearly 2 inches of new growth (I normally grow only 3–4 inches per year). The shampoo smells

I love Magic Mud as it gently cleans dry hair without sulfates

Magic Mud transformed my dry hair into silky, voluminous, healthy texture. I love the gentle sulfate-free cleanser. It's my favorite.

Thicker hair in a month, despite tough packaging

My hair feels noticeably thicker and fuller after just one month of using this biotin shampoo and conditioner set. The formula strengthens strands and reduces breakage, giving me healthier-looking hair. I only wish the packaging were easier to use.

Leaves my curly hair soft, manageable, and voluminous without weighing it down.

I love how this TRESemmé set transforms my fine, curly hair. The collagen and keratin infuse each strand with strength and moisture, cutting down breakage and frizz. It leaves my hair feeling clean, soft, and voluminous without any waxy buildup. Great val

Lifts my fine hair without sticky or dry feeling, sulfate free.

For my fine hair, this sulfate‑free volume shampoo delivers lift without stickiness or dryness, leaving hair silky and shiny.

Reduced itching and flaking in one wash

I love how this clarifying shampoo gently removes buildup and stops scalp irritation with natural peppermint and tea tree oil. My scalp feels refreshed and my hair is soft, shiny, and healthy.