Thick shampoo gives fine hair volume and amazing scent
I was concerned about the thick texture, but this shampoo exceeded expectations. It gives my fine hair salon-worthy volume and a fresh scent that lasts. A must-have for life!Product Detail

This is a review from Amazon.com about product:
Moroccanoil Extra Volume Shampoo

Love this shampoo it does what it says.
I was concerned as it is very thick. It works I have lots of fine hair and Wow !
I am a customer for life. And the smell Amazing..
Product Overview
Moroccanoil is a renowned brand in hair care, famous for its use of argan oil. The shampoo in question is the Moroccanoil Volume Shampoo (also known as the Extra Volume Shampoo in some markets). It is formulated to add body and volume to fine, limp hair without weighing it down. The product comes in a liquid form, yet users note it has a thicker consistency compared to typical shampoos. This thickness ensures that a small amount goes a long way, providing concentrated cleansing.
Key Ingredients and Benefits
The primary active ingredient is argan oil, which is rich in antioxidants, Vitamin E, and essential fatty acids. Argan oil nourishes and hydrates the hair, promoting shine and softness. Additionally, the shampoo contains volumizing agents that lift the hair at the roots and expand each strand, creating the illusion of thicker, fuller hair. The formula is sulfate-free and color-safe, making it suitable for color-treated hair. The "Fragrance Originale" is a signature Moroccan blend with spicy and woody notes, widely praised in reviews.
User Experience and Performance
Based on customer reviews, the shampoo has an average rating of 4.6 stars from 8,823 ratings. Positive feedback focuses on its ability to deliver on its promise of volume, especially for fine hair. The thick texture is noted as a plus, as it lathers well and feels luxurious. Many users report that even a small amount cleanses thoroughly, leaving hair feeling clean but not stripped. The scent is consistently described as "amazing" and long-lasting. However, some users with dry or coarse hair find that the shampoo can be drying over time, and a conditioner or hair mask is recommended for moisture balance. Mixed opinions exist regarding price; while some consider it worth the investment for salon results, others find it expensive compared to drugstore brands. Texture also varies: some describe the hair as silky smooth post-wash, while others (especially those with already thick or coarse hair) complain it feels like straw. Users with fine, oily hair typically report the best results.
How to Use for Best Results
Because of its thick concentration, start with a small amount (about a quarter-size) and work into wet hair. Focus on the scalp and roots to lift volume. Rinse thoroughly and follow with a lightweight conditioner (like Moroccanoil's Volume Conditioner) to avoid weighing hair down. For extra volume, blow-dry upside down. Avoid using too much product, as it can build up and reduce volume over time. Use 2-3 times per week, or as needed.
Comparison with Other Volumizing Shampoos
Unlike many volumizing shampoos that contain drying alcohols or sulfates, Moroccanoil uses gentle surfactants and argan oil to balance moisture while adding body. Compared to drugstore brands like Pantene or Suave, Moroccanoil is more concentrated and offers a premium feel. However, those with very dry or curly hair may prefer a more moisturizing formula. The shampoo is consistently listed in top 10 volumizing shampoos by beauty editors.
Final Thoughts
This Moroccanoil Volume Shampoo is ideal for people with fine, thin, or limp hair who want salon-quality volume at home. The thick texture, lovely scent, and effective formulation make it a standout product. While not suitable for everyone (especially those with dry or coarse hair), it excels in its category and has earned a loyal following. If you have fine hair and struggle to maintain volume, this shampoo is worth trying.
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