My favorite purple shampoo leaves hair silky, removes brassy yellow, no dryness.
My favorite purple shampoo removes brassy yellow tones in just one single wash, leaving my hair silky and never dry.Product Detail

This is a review from Amazon.com about product:
Kristin Ess Hair The One Purple Shampoo for Toning Blonde Hair - Neutralizes Brass + Yellow Tones, Shine Restoring - Sulfate, Silicone and Paraben Free, Color + Keratin Safe, 10 fl. oz.

This is one of my all time favorite purple shampoos. It leaves my hair silky as well as gets rid of the brassy yellow color in just one wash. My favorite purple shampoo is the redkin and this is the closest thing that i have found that doesn't dry out your hair.
Why This Purple Shampoo Is My All-Time Favorite
I have tried many toning shampoos over the years, but none impressed me as much as this one. After the very first wash, I could see a clear difference in my blonde hair. The brassy yellow color that always appeared between salon visits was visibly reduced. It quickly became my all-time favorite purple shampoo for removing brass from hair. What impressed me even more was that it left my hair feeling silky instead of the usual straw-like texture I had come to expect from purple shampoos.
How Purple Shampoo Removes Brassy Yellow Tones
Purple shampoo works on the principle of color theory. Violet is the opposite of yellow on the color wheel, so violet pigments neutralize yellow and brassy undertones in the hair. When blonde or color-treated hair begins to oxidize or absorb minerals from hard water, it develops warm orange or yellow tones. A purple shampoo deposits violet pigment onto the hair shaft to cancel out that warmth and restore a cool, fresh tone.
The formula of this particular product uses ultra-violet pigment for intense toning. It is described as brass reducing and shine restoring. In my experience, it is one of the most effective purple shampoos on the market. The reviewer who inspired this article said it gets rid of brassy yellow color in just one wash, and I completely agree. If you are looking for a purple shampoo for removing brass from hair, this should be at the top of your list.
A Personal Review: Silky Hair and No More Brass
The original review that I am expanding on is short but powerful. The customer said: "This is one of my all time favorite purple shampoos. It leaves my hair silky as well as gets rid of the brassy yellow color in just one wash. My favorite purple shampoo is the redkin and this is the closest thing that i have found that doesn't dry out your hair."
This quote captures everything important about the product. First, the hair feels silky after washing, which is rare for a toning shampoo. Second, the brass is gone after one wash, which is a huge time-saver. Third, it performs similarly to Redken, a professional brand, but without the drying effect. This makes it a standout purple shampoo for removing brass from hair without sacrificing hair health.
What Makes a Sulfate-Free Purple Shampoo Better?
Sulfates are harsh cleansing agents found in many conventional shampoos. They create a rich lather and strip away oil, but they also strip color and natural moisture from the hair. For anyone with color-treated hair, sulfates are a major enemy because they accelerate color fading. That is why this sulfate-free purple shampoo is a superior choice.
This product is not only sulfate-free but also free of parabens and phthalates. It is safe for keratin treatments and is cruelty-free. The absence of sulfates means the formula cleanses gently while still delivering the violet pigment needed for toning. When I use this shampoo, my hair feels moisturized and looks shiny from root to tip, exactly as the product description promises. This is a clear advantage if you want a purple shampoo for removing brass from hair while protecting your color investment.
Why This Purple Shampoo Does Not Dry Out Hair
Dryness is the most common complaint about purple shampoos. The strong pigments that make them effective at toning can also be dehydrating. However, this formula is carefully balanced to avoid that problem. The reviewer noted that it is the closest thing to Redken that they have found that does not dry out the hair. I have to echo that sentiment.
Even though a conditioner should always follow a shampoo, I found that my hair did not feel stripped or brittle even before applying conditioner. That is unusual for a purple shampoo. The silky feeling begins immediately when you massage the lather into your scalp. If you have struggled with dry hair from other toning products, this purple shampoo for removing brass from hair is worth trying.
How to Use Purple Shampoo for the Best Toning Results
Using this product correctly is key to achieving beautiful results. Start with wet hair and apply a quarter-sized amount or more, depending on the thickness of your hair. Massage the shampoo into your scalp to create a rich lather. Because purple shampoo is meant to neutralize brass, you should apply a little extra product to the areas where the warm tones are most visible.
The product instructions recommend letting the shampoo sit for a bit longer toward the roots, where the hair tends to be less porous and more warm. Then work the lather through the ends as you rinse. Always follow with a conditioner or a hydrating mask to lock in moisture. For ashy or pastel lavender tones, you can use this shampoo every time you wash. For a more neutral tone, use it only when you need to cut brass.
Who Should Use This Purple Shampoo?
This shampoo is designed for color-treated hair, but it is not limited to that. Natural blondes can use it to keep their highlights bright. Brunettes can use it to prevent warm, brassy patches from developing. People with silver or gray hair can also benefit because violet pigment counteracts the yellowing that can occur on gray strands.
The product is versatile. You can use it with or without the matching purple conditioner, depending on your desired level of toning. It works on natural and color-treated hair alike. If you are looking for a purple shampoo for removing brass from hair, this product is suitable for almost any hair type.
Customer Feedback and Why It Matters
The product holds a strong rating of 4.4 out of 5 stars from nearly 2,000 customers on Amazon. Many reviews mention how effectively it removes brass and yellow tones. The pleasant pear scent is also a highlight. Customers repeatedly say their hair feels soft, clean, and looks more vibrant after use.
Some reviewers mention that the shampoo can be slightly drying for very dry hair types, which is typical of toning shampoos. However, the majority of customers disagree and find it to be one of the least drying purple shampoos they have tried. This feedback validates my own experience and the experience of the reviewer who compared it to Redken. The overwhelming majority recommend it as the best purple shampoo for removing brass from hair at an affordable price.
Final Thoughts: My Purple Shampoo Recommendation
In the crowded market of toning shampoos, this Kristin Ess formula stands out for three reasons: it removes brassy yellow tones quickly, it leaves hair silky and soft, and it does not dry out the hair. Those are exactly the qualities I look for in a purple shampoo for removing brass from hair.
If you are tired of dull, brassy hair and want a product that actually performs, I highly recommend trying this one. The sulfate-free formula makes it a safe choice for color-treated hair, and the results are noticeable after a single use. I am happy to call it my all-time favorite purple shampoo, and I plan to repurchase it again and again. For anyone on the fence, just read the customer reviews: the proof is in the silky, toned hair.
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