I get bouncy, voluminous hair after every shower using this shampoo for 7 years.
For 7 years, this shampoo delivers consistent bounce and volume post-shower. Zero regrets—it's my holy grail for effortlessly voluminous, healthy-looking hair every day.
This is a review from Amazon.com about product:
OGX Thick & Full + Biotin Collagen Extra Strength Volumizing Shampoo with Vitamin B7 Hydrolyzed Wheat Protein for Fine Hair. Sulfate-Free Surfactants Thicker, Fuller Hair, 13 Fl Oz

It makes my hair feel bouncy and so voluminous after every single shower. I have been using this since 7 years. No regrets. No turning back.
Shampoo Basics & Tips
What "Bouncy and Voluminous" Hair Really Means
Bounce refers to hair's natural elasticity and springiness when dry, often indicating good moisture balance. Volumized hair appears fuller and thicker due to lifted roots and separated strands. This shampoo likely achieves this through lightweight polymers that coat hairs without weighing them down, enhancing body.
Why Long-Term Shampoo Consistency Matters
Using the same shampoo for years (as mentioned in the review) allows ingredients to cumulatively improve hair health. Sulfate-free formulas maintain natural oils, while proteins like keratin repair damage over time. Consistent pH-balanced cleansing prevents scalp stress, reducing frizz and breakage.
Ingredients That Create Volume and Bounce
Key volumizing agents include hydrolyzed wheat protein (strengthens strands) and panthenol (plumps hair shafts). Lightweight silicones like dimethicone add slip without flattening roots. Avoid heavy oils (e.g., coconut oil) if seeking lift—opt for aerating components like glycerin.
Daily Habits for Maximizing Shampoo Results
Rinse with cool water to seal cuticles for enhanced shine. Flip hair upside down while blow-drying to boost root lift. Use dry shampoo sparingly—overuse can cause buildup that dulls bounce. Clarify monthly to remove residue.
Common Shampoo Questions Answered
Can shampoos really change hair texture? Yes—temporarily. Polymers smooth cuticles, making fine hair feel thicker, while moisturizing agents soften coarse hair.
How often should I shampoo? Fine/oily hair: every 1-2 days; thick/dry hair: 2-3 times weekly.
Why does my shampoo stop working? Hard water minerals or product buildup can block active ingredients—try a chelating shampoo periodically.
I achieved soft, hydrated hair with Miracle Hair Rescue and no sticky residue.
I applied Miracle Hair Rescue and got no residue, great fragrance, soft hydrated hair from a trusted brand with little product needed for excellent results.
This shampoo hydrates my hair and adds volume, making it look full and healthy without extra oils.
I've used this shampoo multiple times; it provides excellent hydration and volume, reducing my need for biotin oil and giving me fantastic, healthy-looking hair with a light scent.
I used shampoo with spray and my hair transformed for the better.
I achieved a complete hair transformation using this shampoo and deluxe prime spray, resulting in much better health and appearance.
I found this shampoo effective for hair growth, yet it causes dryness.
I experienced new hair growth with this shampoo, however, it made my hair very dry and that's the only con.
I love how this shampoo smells great and leaves my hair soft, clean, and lasting.
This shampoo has a fantastic fragrance and makes my hair feel very soft, clean, and manageable for a long time after each use, which I truly appreciate.
I love how Atlantis shampoo leaves my curly hair soft and frizz-free after washing.
I absolutely love Atlantis shampoo as it makes my fine curly hair soft, manageable, and frizz-free with a blow dryer.
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