This shampoo makes my hair soft, smells great, and has no buildup.
My thick hair loves this shampoo for its easy lather, minimal use, softness, great scent, and three-day freshness with no buildup.
This is a review from Amazon.com about product:
R+Co ATLANTIS Moisturizing B5 Shampoo 251 ml / 8.5 oz

I have thick mixed texture hair, and this shampoo is amazing. I first found it through my hairdresser and had to buy more. It's thick but once you lather with water it spreads well. You don't have to use too much product to wash your hair. My hair always feels soft and smells great, but of course I condition it after with the same brand of Conditioner. Usually keeps my hair fresh and moisturized for 3 days until my next hair washing with no buildup whatsoever. Highly recommend!
Shampoo Basics & Tips
Understanding Thick and Mixed Texture Hair
Thick hair refers to a high density of hair strands per square inch, which can make it challenging to manage and moisturize evenly. Mixed texture hair means having a combination of hair types, such as straight, wavy, or curly sections, often leading to uneven dryness or oiliness. This diversity requires shampoos that balance cleansing without stripping natural oils, as highlighted in the review where the user has thick mixed texture hair that stays soft and moisturized. People with such hair may experience frizz, tangles, or difficulty in styling, so using a shampoo designed for these needs can improve manageability and overall hair health.
How Shampoo Works and the Importance of Lathering
Shampoo cleanses the hair and scalp by using surfactants that remove dirt, oil, and product buildup. Lathering, or foaming, occurs when shampoo mixes with water and air, helping to distribute the product evenly and enhance cleaning efficiency. In the review, the user mentions that the shampoo is thick but lathers well with water, spreading easily. This is crucial because good lathering ensures thorough coverage without wasting product, reducing the risk of residue. Effective lathering also massages the scalp, promoting blood circulation and healthier hair growth. For best results, apply shampoo to wet hair, work into a lather from roots to ends, and rinse thoroughly to avoid any leftover film.
Benefits of Using Less Shampoo Product
Using a minimal amount of shampoo, as noted in the review where the user doesn't need too much product, offers several advantages. It saves money and reduces environmental waste from packaging and chemicals. More importantly, it prevents over-cleansing, which can strip natural oils, leading to dryness, irritation, or increased oil production. Shampoos that lather well with small quantities often contain concentrated formulas or gentle surfactants that clean effectively without harsh effects. This efficiency is especially beneficial for thick hair, which might require more product if not properly formulated. To use less, start with a dime-sized amount, add water gradually, and focus on the scalp where oil buildup is highest.
Achieving Soft, Great-Smelling Hair
Soft hair results from adequate moisture and smooth cuticles, often achieved through shampoos with hydrating ingredients like glycerin, oils, or proteins. In the review, the user's hair feels soft and smells great, indicating the shampoo likely contains emollients and fragrances that enhance texture and aroma. Pleasant scents can boost confidence and provide a sensory experience, while softness reduces breakage and improves combability. However, it's essential to choose shampoos with natural or mild fragrances to avoid scalp irritation. For maintained softness, follow with a conditioner, as the user does with the same brand, to seal in moisture and protect hair from environmental damage.
Long-Lasting Moisturization and No Buildup
Moisturization in shampoos involves ingredients that attract and retain water, such as humectants or natural oils, helping hair stay hydrated for extended periods. The review mentions the shampoo keeps hair fresh and moisturized for 3 days, which is ideal for reducing washing frequency and preserving natural oils. Buildup refers to residue from products, hard water, or oils that can weigh hair down, cause dullness, or lead to scalp issues. No buildup, as emphasized, means the shampoo rinses cleanly, preventing clogged follicles and maintaining hair volume. To avoid buildup, use clarifying shampoos occasionally, rinse thoroughly, and choose products labeled "residue-free" or "clarifying."
The Role of Conditioner and Using Same Brand
Conditioner complements shampoo by smoothing the hair cuticle, adding moisture, and reducing static and tangles. In the review, the user conditions with the same brand, which can enhance results due to formula compatibility—ingredients in matching products often work synergistically for better softness and protection. Using the same brand may prevent ingredient conflicts that cause buildup or reduced efficacy. Conditioners typically contain silicones, oils, or proteins that seal in benefits from shampoo, prolonging freshness and manageability. For optimal hair care, apply conditioner mainly to the ends after shampooing, leave on for a few minutes, and rinse well to avoid heaviness.
Common Shampoo Questions and Tips
Many people wonder how often to wash their hair; it depends on hair type, but for thick hair, every 2-3 days is common, as seen in the review's 3-day freshness. Over-washing can strip oils, while under-washing may lead to buildup. Choose shampoos based on hair needs—for thick hair, look for volumizing or moisturizing formulas. Avoid sulfates if you have sensitive scalps, and always do a patch test for allergies. Other tips include using lukewarm water to prevent dryness, massaging the scalp gently during washing, and alternating shampoos to prevent adaptation. If experiencing issues like dandruff or hair loss, consult a dermatologist for tailored advice.
This shampoo thickened my hair naturally with lasting freshness and incredible value
This shampoo delivered thicker-looking hair, eliminated dryness, and impressed with its fresh masculine fragrance. One bottle lasted 4+ months of daily use—unbeatable results!
This shampoo transformed my hard water-damaged hair but needs better pump packaging to prevent leaks.
As a well water user, I swear by this shampoo's damage-reversing power on mineral buildup, though every shipment loses product due to poorly secured pump bottles. Needs packaging redesign.
This shampoo transformed my thin, colored hair - thicker, shinier, and washable daily without harshness!
Photo proof shows regrown thinning spots and thicker hair overall. Safe for color-treated hair, eliminates static and breakage when paired with iron supplements. No harsh sulfates despite low lather.
This shampoo transformed my natural curls with ultimate moisture and lifelong loyalty!
This miracle worker revived my ethnic curls with unmatched hydration, proving to be the most effective nourishing shampoo I've ever committed to using permanently.
This shampoo transformed my hair in 3 months - softer texture, visible growth, and lasting results worth repeating!
By applying shampoo to dry hair pre-shower and extending conditioning time, I achieved noticeably softer hair and visible growth within 3 months - now my essential hair care staple.
I love this shampoo's amazing choices and long-term benefits for healthy, beautiful hair.
This shampoo has been my trusted choice for over a year, offering amazing options that deliver healthy, shiny hair and genuine satisfaction.
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