Gently cleans, adds shine, natural lime scent without fragrances.
Using this pure, natural shampoo, my hair feels clean, shiny, and healthy. It doesn't strip oils, and the light lime scent is a welcome bonus.Product Detail

This is a review from Amazon.com about product:
Nature Sustained Natural Shampoo - Organic, Raw & Wildcrafted with Probiotics, Hypoallergenic Natural & Sulfate Free Shampoo for Sensitive Scalp, Dry Hair, Dandruff, Eczema & Psoriasis, 9oz, Original

It is so hard to find any beauty product made with just a few simple clean ingredients, let alone a simple product that is actually effective. This is the best shampoo! It leaves my hair shiny and fresh. It doesn't strip my hair of all its natural oils or add some grimy residue like all other shampoos do. It just gently cleans my hair. It has a lovely limey scent without any fragrances. Recent studies show even essential oils can have damaging effects on human health. To find something that smells good without them is nearly impossible. I love that its just plant matter that makes this shampoo work and smell good. It also leaves my face clean and glowing when I use it with my facial cleansing brush! Try it!
What Makes Soapberry Hair Magic So Effective?
Soapberry Hair Magic by Nature Sustained is a standout in the natural hair care market because it leverages the power of soapberry (also known as Sapindus mukorossi) and probiotics. Soapberry naturally contains saponin, a plant-derived surfactant that creates a gentle, hypoallergenic lather. Unlike harsh sulfates (like SLS or SLES) found in most conventional shampoos, saponin does not strip the scalp and hair of their natural protective oils. This is why users like myself report that our hair feels soft, shiny, and balanced after washing – not dry or greasy. The natural lather also makes it an effective yet mild cleanser suitable for sensitive skin and even facial use.
The Role of Probiotics in Scalp Health
The formula is infused with potent vegan probiotics, created from fermented wild-harvested fruits and plants. Think of it as “kombucha for your scalp.” These beneficial bacteria help restore the scalp's microbiome, reducing inflammation (erythema), itching, greasiness, and Malassezia yeast overgrowth – a common cause of dandruff. By balancing the scalp ecosystem, this shampoo alleviates dandruff, eczema, psoriasis, and dry scalp symptoms. It's a holistic approach that treats the root cause rather than just masking flakes.
Mindful Ingredients and Ethical Manufacturing
Nature Sustained goes beyond organic. Their shampoo is made entirely from wild-harvested plants, fruits, water, and probiotics – no synthetic chemicals, preservatives, or fragrances. The product is pH balanced to match your natural skin pH, ensuring it won't disrupt your acid mantle. It's also Leaping Bunny certified cruelty-free and manufactured in a facility powered by renewable energy. Even the probiotics in the formula help break down waste in septic systems, making it environmentally conscious. Users love that the light, natural lime scent comes from the plant matter itself, not added essential oils, which some studies suggest may have long-term health risks.
Real User Experience: Gentle Yet Effective
From personal experience, this shampoo delivers on its promises. It leaves my hair shiny, fresh, and free of any heavy residue. The lather is satisfying without being stripping. I also use it with my facial cleansing brush – it leaves my face clean and glowing. Unlike many natural shampoos that require an adjustment period, this one worked immediately. The fact that it's packed in a simple, minimal package (unscented and gel form) reflects its pure philosophy. While some users may find the price higher than drugstore shampoos, the concentrated formula and effectiveness justify the cost for those seeking a truly clean product.
Comparison with Conventional Shampoos
Most commercial shampoos contain sulfates, parabens, silicones, and synthetic fragrances that can irritate the scalp, cause buildup, and lead to long-term damage. Soapberry Hair Magic skips all of those. Its natural saponin lather gently removes dirt and excess oil without destroying the lipid barrier. Many users with sensitive skin, eczema, or allergies find it a lifesaver. Additionally, because it's free from essential oils (which can be skin sensitizers), it's an excellent option for those with fragrance sensitivities. The probiotics add a unique dimension that no other shampoo in its category offers.
How to Use for Best Results
Shake well before use (since it's a natural product). Apply a small amount to wet hair, massage into scalp and hair, and rinse. You might need to double wash if your hair is very oily or has heavy product buildup. Because the lather is different from sulfate shampoos, some users initially feel it doesn't produce enough foam, but that's normal. Follow with a conditioner if needed. I use it as a body and face wash too – it's incredibly versatile. Store in a cool, dark place to maintain potency.
Who Is This Shampoo For?
This shampoo is suitable for all hair types (straight, curly, color-treated, fine, thick) and is especially beneficial for those dealing with dandruff, itchy scalp, or sensitivity to conventional products. It's also a great choice for anyone looking to reduce their chemical load and embrace a more natural lifestyle. The probiotics and soapberry make it a game-changer for scalp health. Even people with no scalp issues will appreciate the shiny, fresh hair it delivers.
My part thickened in 2 months with Monat shampoo. Pricey but great volume, strength, scent. My hair feels healthier. Recommended.
My part thickened in 2 months with Monat shampoo. Pricey but great volume, strength, scent. My hair feels healthier. Recommended.
Best dry shampoo at price, absorbs oil, works great, but floral scent strong
I love this budget dry shampoo. It instantly absorbs oil, freshens, extends washes. Strong floral scent but great value quality.
Gently cleans color-treated hair without fading, soft and vibrant with a small amount.
I love this shampoo! It cleans my color-treated hair gently without stripping color, has a pleasant scent, and a little goes a long way. My hair feels soft and looks vibrant.
This shampoo grew my hair and left it soft.
I love how this shampoo made my hair grow back fast, stopped loss, and left it silky soft on my scalp. Worth buying on Amazon!
Infusium shampoo deeply moisturizes my curly hair, leaving it soft and healthy.
Infusium shampoo with ceramides and keratin deeply hydrates my curly hair, leaving it soft, shiny, and frizz-free. It's my go-to for long-lasting moisture and scalp comfort.
Olaplex shampoo repairs my hair, leaves it soft, silky, and lasts long.
Olaplex shampoo repairs and strengthens my hair, leaving it feeling soft, silky, and smooth. It lasts long and smells great. I highly recommend it for fine hair as it adds volume without weighing down. Worth the price for salon-quality results at home.
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