This sulfate-free purple shampoo tones brass, leaves hair beautiful and smells great.
This purple shampoo tones brass, leaves hair beautiful and soft, smells great, and is sulfate-free. Perfect for color-treated hair.Product Detail
This is a review from Amazon.com about product:
Kristin Ess Hair The One Purple Shampoo for Toning Blonde Hair - Neutralizes Brass + Yellow Tones, Shine Restoring - Sulfate, Silicone and Paraben Free, Color + Keratin Safe, 10 fl. oz.
I love this shampoo. Leaves my hair beautiful and smells great. It will dye your bathtub though- so rinse it away if it spills!
Understanding Purple Shampoo and How It Works
Purple shampoo is a specialized hair care product designed primarily for blonde, silver, or highlighted hair. It contains violet pigments that neutralize unwanted warm tones, such as brassiness or yellowing, by using the color wheel principle—purple is opposite to yellow, so it cancels out those hues. The Kristin Ess Purple Shampoo reviewed here is a prime example of this technology.
Key Features of This Product: Sulfate-Free Formula
A standout feature is that it is sulfate-free. Sulfates (like sodium lauryl sulfate or sodium laureth sulfate) are harsh detergents that can strip natural oils and color from hair, especially for color-treated strands. A sulfate-free shampoo cleanses gently without fading your salon color or causing excessive dryness. This makes it ideal for maintaining vibrant ash tones or pastel lavender results.
How to Use Purple Shampoo for Best Results
Applying the right amount is crucial. For medium to thick hair, start with a quarter-sized amount (adjust as needed). Wet your hair thoroughly, then massage the shampoo into your scalp to create a rich lather. Focus the product on areas where you see the most brass—often the roots are warmer because the hair is less porous there. Let it sit a little longer near the roots, then work the lather through the ends as you rinse. Follow with a conditioner or hydrating mask to restore moisture.
What Customers Love: Smell, Results, and Softness
Users consistently praise the pleasant pear scent and the immediate visual improvement. The shampoo leaves hair looking beautiful, soft, and shiny. Many note it effectively reduces brassiness without making hair feel dry—a common complaint with other purple shampoos. The Kristin Ess formula also contains UV pigments that help protect color from sun damage.
Important Practical Notes: Bathtub Staining
One key observation from the review is that the shampoo can dye your bathtub if spilled. This is because the violet pigments are highly concentrated. To avoid stains, rinse any spills immediately with warm water. You can also wipe down your shower after use to prevent buildup. This is a common characteristic of high-pigment purple shampoos and does not affect the product's performance on hair.
Why This Shampoo Works for Color-Treated Hair
Color-treated hair is more porous and vulnerable to damage. A sulfate-free, keratin-safe formula like this one helps prolong the life of your color while toning. It is free of parabens and phthalates, making it a cleaner choice for daily use. The brand Kristin Ess is known for salon-quality products at accessible prices, as reflected in its strong customer ratings (4.4 stars from nearly 2,000 reviews).
Tips for Getting the Most Out of Your Purple Shampoo
For those who prefer ashy or pastel lavender tones, use this shampoo every time you wash. If you like neutral tones, use it only when you notice brassiness appearing. Always follow with a conditioner to keep hair hydrated. If you have very porous or dry hair, consider a weekly hydrating mask to offset any potential drying from the pigments, though many users find this formula non-drying.
Final Thoughts on the Kristin Ess Purple Shampoo
This product is a solid choice for blondes, brunettes with highlights, or anyone wanting to combat unwanted warmth. Its combination of effective toning, pleasant scent, and gentle sulfate-free cleansing makes it a favorite. Just be mindful of bathware staining and rinse promptly. Overall, it delivers beautiful, shiny hair with regular use.
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