Giovanni shampoo left my fine hair cleaner, moisturized, and with more body.
Giovanni shampoo and conditioner make my fine hair cleaner, more moisturized, voluminous, and soothe my scalp perfectly without any grease.Product Detail

This is a review from Amazon.com about product:
GIOVANNI Eco Chic Smooth as Silk Deep Moisture Shampoo - Apple + Aloe Extracts, Calms Frizz, Detangles, Wash & Go, Lauryl & Laureth Sulfate Free, Paraben Free, Color Safe - 8.5 oz

I bought this as well as the the Giovanni Deep Moisture Conditioner for my husband. He really liked it so I decided to try it and wow what a positive difference. I was using the popular Avalon Organics Thickening Shampoo and also their Conditioner but they re-formulated the conditioner and it has never been the same which in turn caused me to get a scalp irritation. Now that I'm using Giovanni my hair (and scalp) feel cleaner, more moisturized, and my fine hair has more body.
Introduction to Giovanni Shampoo: A Natural Solution for Fine, Sensitive Hair
Giovanni has been a trusted name in natural hair care since 1979, bridging the gap between salon-quality results and eco-conscious ingredients. The Giovanni Smooth As Silk Shampoo and Deep Moisture Conditioner, enriched with Apple and Aloe extracts, offer antioxidant protection, hydration, and volume for all hair types—especially fine, damaged, or sensitive scalps. My personal experience, backed by thousands of positive reviews, confirms that this duo can transform fine hair, leaving it cleaner, more moisturized, and with noticeable body without weighing it down.
Key Ingredients and Their Benefits
The formula features apple and aloe extracts, which are rich in antioxidants. Apple extract helps protect hair from environmental stressors while promoting shine. Aloe vera deeply hydrates without greasiness, soothing the scalp and reducing irritation. Additionally, hyaluronic acid—typically found in skincare—is included to restore natural vibrancy and add volume by plumping each strand. These ingredients work together to provide damage relief, detangling dry and damaged hair, and preventing breakage and split ends. The shampoo is also vegan-friendly, cruelty-free (Leaping Bunny Certified), and comes in recyclable packaging, aligning with eco-conscious values.
Why It Works for Fine Hair and Sensitive Scalps
Many users with fine, Scandinavian-type hair report that Giovanni shampoo leaves hair silky soft and wonderfully scented (grapefruit, apple, and aloe). Unlike some thickening shampoos that can strip natural oils or cause buildup, Giovanni's gentle lather cleanses without harsh sulfates, making it ideal for those who experience scalp irritation from reformulated products. In my case, switching from Avalon Organics to Giovanni immediately eliminated scalp irritation while improving cleanliness and moisture balance. The conditioner adds enough hydration to prevent dryness but is lightweight enough to avoid flattening fine hair—a common complaint with heavy conditioners.
Comparing Giovanni with Other Brands
Many customers, including myself, have tried popular alternatives like Avalon Organics Thickening Shampoo. However, after Avalon reformulated their conditioner, it caused scalp irritation and lost its effectiveness. Giovanni's consistent, high-quality formula avoids such issues. Other brands may offer volume but at the cost of moisture, leaving hair dry or greasy. Giovanni strikes a balance: it adds volume without stripping, provides moisture without heaviness, and soothes without irritation. The product ranks #1,335 in Hair Shampoo on Amazon with a 4.4-star rating from 1,668 reviews, reflecting a strong track record.
How to Use for Best Results
For optimal outcomes, apply a small amount of Giovanni Smooth As Silk Shampoo to wet hair, massage gently into scalp, and rinse. Follow with the Giovanni Deep Moisture Conditioner, focusing on mid-lengths to ends. Leave on for 1–2 minutes before rinsing thoroughly. For fine hair, avoid applying conditioner directly to roots. Use 2–3 times per week or as needed. Many users notice immediate softness and volume after the first wash, with continued improvement in scalp health and hair texture over time.
Customer Feedback and Common Concerns
While most reviews are positive, some users mention mixed results regarding moisture: some feel it adds moisture without weighing hair down, while others report extreme dryness. Similarly, opinions on greasiness vary—some find it leaves hair greasy, others appreciate the clean, light feel. These differences likely stem from individual hair type and water hardness. Fine hair users with normal to slightly dry scalps tend to love it, whereas those with very oily hair might need a more clarifying formula. The scent (grapefruit, apple, and aloe) is widely praised as refreshing and not overpowering.
Final Recommendation
Based on my personal trial and countless reviews, Giovanni Shampoo and Conditioner are excellent choices for anyone seeking a natural, gentle, and effective solution for fine hair and sensitive scalps. The ingredients are clean, the performance is salon-worthy, and the brand's commitment to sustainability adds extra value. If you've struggled with irritation from other products or want to boost volume without sacrificing moisture, this duo is worth trying. For best results, pair with Giovanni's other hair care items, such as their hot-fix deep conditioner or leave-in treatments.
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